Senior Copy Writer

2 weeks ago


Bengaluru, India Apna Full time

About Company

Founded in 2019, Apna is India’s largest professional networking and jobs platform for > 5 CR members of India’s rising working class. Our mission is to connect people to opportunities and help reduce the skill and employment gap. 

We help candidates build their digital professional identities, find the best-fit hyperlocal jobs, grow their network, and learn new skills to grow their careers. Employers can find the best talent and hire for over 70 different roles.

Having raised $190+ million from marquee investors like Insight Partners, Tiger Global, Lightspeed India, Sequoia Capital, Rocketship.vc, and Greenoaks Capital, Apna is on a mission to enable livelihoods for billions in India. 

About the Role

We are seeking a dynamic and creative Senior Copy Writer to join our Marketing team. As a Marketing Scriptwriter, you will be responsible for crafting compelling and engaging scripts & ads for various digital marketing channels, including B2C and B2B videos, product marketing and demo videos, brand films, as well as scripts for YouTube long format videos.

Location: Bangalore (WFO)

Requirements

Key Responsibilities:

Scriptwriting:

  • Develop creative and impactful scripts for digital marketing & brand videos targeted at both B2C and B2B audiences.
  • Craft compelling narratives for product marketing and demo videos to effectively showcase product features and benefits.
  • Create engaging and informative scripts for YouTube long-format videos to build and maintain a strong online presence.

Research and Understanding:

  • Conduct thorough research to understand the target audience, industry trends, and competitor content.
  • Stay updated on marketing and video trends to ensure the produced scripts align with current best practices.

Collaboration:

  • Work closely with the marketing team, and other stakeholders to align scripts with overall marketing strategies and goals.
  • Collaborate with video producers, designers, and other team members to bring scripts to life effectively.

Adaptability:

  • Adapt writing style to suit different platforms and audiences, ensuring consistency with brand voice and messaging.

Feedback Integration:

  • Receive and incorporate feedback from team members and stakeholders to refine and enhance script quality.

Performance Analysis:

  • Analyze video metrics(CTR, VTR)  to enhance audience engagement.

Qualifications:

  • Bachelor's degree in Marketing, Communications, English, or a related field.
  • 2-4 years of proven experience as a scriptwriter for digital marketing content
  • Strong portfolio showcasing a variety of scripts for B2C and B2B videos, product marketing videos, and YouTube long-format videos.
    Excellent storytelling and creative writing skills.
  • Understanding of digital marketing strategies and trends.
  • Ability to work in a collaborative environment and adapt to changing priorities
  • Familiarity with video production processes and the ability to work closely with video production teams.

  • Senior Copy Writer

    5 days ago


    Bengaluru, Karnataka, India iimjobs Full time

    Senior Copy Writer (Beauty & Personal Care) Roles & Responsibilities: Craft compelling, researchdriven copy for memorable marketing campaigns that would run across multiple online and offline platforms. Create fresh, exciting, and effective communication for the target audience with a clear and distinct voice. Develop and adhere to the communication strategy...

  • Copy Writer

    1 day ago


    Bengaluru, India i3 Solutions Full time

    We have an urgent opening, The details are as follows. **Position : Copy Writer.** Experience : 3 to 8 Yrs in Relevant Field is Must. Work Location : MG Road, Bangalore. **Note : Kannadiga's will be preferred.** **Job Descriptions**: - Write compelling copy for a variety of mediums including digital, print, and on ground activations. - Work with...


  • Bengaluru, India Oncloudz Softech Pvt Ltd Full time

    We are hiring for a copywriter/content writer Position: copywriter/content writer **Salary**: 25,000-30,000 per month Experience : 1+ Years Roles & Responsibilities: - Understand the brand's tone, voice, and positioning, and ensure consistency across all written materials. Develop and maintain brand guidelines to maintain a cohesive brand identity. -...

  • Senior Copy Writer

    2 weeks ago


    Bengaluru, India apna Full time

    About CompanyFounded in 2019, Apna is India’s largest professional networking and jobs platform for > 5 CR members of India’s rising working class. Our mission is to connect people to opportunities and help reduce the skill and employment gap. We help candidates build their digital professional identities, find the best-fit hyperlocal jobs, grow their...

  • Senior Copy Writer

    2 weeks ago


    Bengaluru, India apna Full time

    About CompanyFounded in 2019, Apna is India’s largest professional networking and jobs platform for > 5 CR members of India’s rising working class. Our mission is to connect people to opportunities and help reduce the skill and employment gap. We help candidates build their digital professional identities, find the best-fit hyperlocal jobs, grow their...


  • Bengaluru, India JAIN UNIVERSITY Full time

    **Jain Group of Institution** **Work Location**:Jayanagar 9 th Block,Bangalore-560069 - **Interview mode**: Face to Face only in weekdays - **Education**:BA/MA In English or Journalism - **Experience**:2 +Yrs **Copy Editor cum Content Writer** **Profile Brief**: - Knowledge of visual identity: Brand logo, design, voice, positioning, co-branding, colors,...


  • Bengaluru, India PowerSchool Full time

    Overview The Senior UX Writer is responsible for shaping user experience with engaging and creative content. Ideally, the writer aims to connect users to the product or service. The UX writer is responsible not only for writing copy in a grammatically appropriate way, but also for making a connection between the user and the content. Users want...

  • Copy Writer

    2 weeks ago


    Bengaluru, India Lowe's Full time

    **About Lowe’s Companies Inc.** **About Lowe’s India** Lowe’s India is the retail technology center for Lowe’s Companies Inc. and is based out of Bengaluru, India. Set up in 2014, Lowe’s India focuses on technology and shared business services. Technology teams support e-commerce, mobile, infrastructure and corporate systems that enable various...

  • Copy Writer

    5 days ago


    Bengaluru, India Geek Creative Agency Full time

    Geek Creative Agency is looking for , to join us. Job Description: Understand client’s requirements clearly Familiarise with product, target audience and up to date with new trends in the market Think creatively and successfully translate the ideas on to copy Will be paired up with an art director for working on ad campaigns, social media campaigns,...

  • Copy Writer

    4 weeks ago


    Bengaluru, India Langoor Full time

    Select Location Australia Hong Kong India Singapore United Arab Emirates **Bangalore, India, Exp**: 2-5 Years **Job description**: Content writing for integrated communication campaigns Crafting creative copy for print, online media creative. Editing and proof reading of short and long copy Working closely with the design team to develop high impact...


  • Bengaluru, Karnataka, India Yo Hr Consultancy Full time

    **Role - Social Media Copy Writer** Experience :3-6 years Location - Bengaluru **Job Description -**We are looking for a creative writer who will help build a strong customer TOV across all our brands. You should be the go-to idea person, concept maven, and creative writer at our fashion-forward content and creative team in English for digital campaigns...

  • Product Copy Writer

    1 week ago


    Bengaluru, Karnataka, India Infrrd Full time

    Hello there! Infrrd here. Haven’t heard of us before? No problem. First off, it’s pronounced In-fur-d. We are the creators of a proprietary Intelligent Document Processing platform that automates data extraction from complex and messy unstructured documents. Something nobody has done before! And of course, we’re very proud of that. For over a decade,...

  • Copy Editor

    2 months ago


    Bengaluru, India Ladder Media Full time

    **About the organisation**: Ladder Media is an eLearning service company based in Bengaluru and has a strong footprint in executive and university education content solutions. We are currently looking for a project manager with the following **About the Job role**: We are looking for a Copy Editor to join our team and work with a team of writers to ensure...


  • Bengaluru, India Synophic Worldwide Full time

    **JD: - ** **Client : Target Corporation(Payroll: Prodapt NMS)** We are looking for a Copywriter to proofread & edit content in the digital & print spaces. You will contribute to elevating the quality & accuracy of content for vendors and guests. Additional responsibilities may also include content creation for Target’s owned brands. There will be...

  • Copy Writer

    1 month ago


    Bengaluru, India Teamware Solutions Full time

    **ASSIGNMENT RESPONSIBILITIES**: - Supports and collaborates closely with a Designer/Art Director to create ideas for advertising, packaging and the in-store environment - Responsible for crafting headlines and body copy to help bring each concept to life - Supports Creative Development - Participates in brainstorming sessions - Writes copy that is...

  • Content Writer

    5 days ago


    Bengaluru, India Jain Group of Institutions Full time

    JGI Group is an education provider and an entrepreneurship incubator in India. The Group successfully operates 85 educational institutions with 51,600 students and 6,450 employees engaged at the K-12, undergraduate and postgraduate levels spread across 64 campuses pan India. A leader in the education sector and a pioneer in the venture sector, JGI Group is...

  • Sr. Copy Writer

    7 days ago


    Bengaluru, India GIVA Full time

    Job Title: CopywriterDepartment: Branding and DesignReports to: Senior Manager - Content MarketingSummary:If you have a knack for writing copy that clicks, then GIVA is the right place for you. We are one of the fastest growing jewellery brands, and are looking to expand its content marketing team. The ideal copywriter for us is someone who is stickler for...

  • Sr. Copy Writer

    7 days ago


    Bengaluru, India GIVA Full time

    Job Title: CopywriterDepartment: Branding and DesignReports to: Senior Manager - Content MarketingSummary:If you have a knack for writing copy that clicks, then GIVA is the right place for you. We are one of the fastest growing jewellery brands, and are looking to expand its content marketing team. The ideal copywriter for us is someone who is stickler for...

  • General Manager

    6 days ago


    Bengaluru, India Swiggy Full time

    Mandate 2 : Employees will have the freedom to work remotely all through the year. These employees, who form a large majority, will come together in their base location for a week, once every quarter.About the Role:Develop a strong team of creative writers, ideators and marketing opportunity hunters. Obsess over ensuring on-brand consistent ideation and...


  • Bengaluru, India U2O3 Infotech Full time

    **Roles and Responsibilities**: - Create compelling blog posts, white papers, product or service descriptions and web copy - Promoting our services by interacting with customers on social media - Optimizing social media posts based on our target audience - Networking with clients as well as industry professionals - Coordinating with internal teams for...