Category Management Analyst

1 month ago

Hyderabad, India PepsiCo Full time
Overview

This role will help us drive accelerated growth results in the DX team & customer teams by supporting in driving the PepsiCo agenda with retailers and scaling best practices across the DX team.

Specifically, this person will provide consistent category scorecarding, tracking & performance analytics required to arm BU Category teams with the required insights to advance in critical customer discussions i,e, monthly performance review and critical range reviews.

Analytical support will be needed on space & assortment for Range reviews as well as inputs into customer growth stories and category strategy via compelling presentations.

Responsibilities

Data Analysis & Market Research

Work on external ( Nielsen/Kantar) and internal data sources to to provide key insights for category development and sales teams through creation of category performance reviews and range review analytics Ensure 100% accuracy of analytics inputs into key Pep internal meetings including PBRs & QBRs Track & reporting on the (KPIs) related to the customer ‘category action plan Provide data-driven insights for continuous improvement to PepsiCo Share & performance

Collaboration with Cross-Functional Teams

Work closely with DX teams to align category strategies with overall business goals. Communicate effectively to ensure proper execution of category plans and initiatives. Partner with BU Category teams and customer teams to drive Pepsico share of shelf and range via space and assortment analytics in all range reviews & support in the identification of on-shelf execution distribution or space Create powerpoint presentations to be used in explaining and clarifying difficult concepts and analytical insights Qualifications Education: Bachelor’s degree in marketing, management or analytics Ability to convert data sets into impactful visualizations, leveraging visualization solutions and develop insight synthesis & presentation. Strong design thinking and track record of developing insights for CPG datasets High degree of familiarity with CPG and Food & Beverage industry data sources, including syndicated data and insights providers like IRI/Nielsen, Kantar, Edge by Ascential, Euromonitor, etc. Commercial experience (marketing, sales, category management) and/or insights experience preferred. Strong organizational and project management skills – ability to manage multiple projects at once, establish priorities, execute with attention to detail. Creative thinker who can bring innovation to projects and processes. Strong collaborator: Interested in and motivated by working with others; willing and able to embrace Responsive Ways of Working Operational experience from business servicing sector and/or consulting experience a plus. Language: English Fluent

Essential:

Exceptional analytical and communication skills High degree of organizational savvy Solution-oriented approach to problem solving Ability to ask right questions in a constructive way that does not damage relationships or slow progress

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