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Market research analyst-ACE
7 months ago
JOB DESCRIPTION
Division Digital Enterprise (DE)
Department-Analytics Centre of Excellence (ACE)
Job Location-Gurgaon
Job Role-Market Research Analyst
Level in the organization-Assistant/Deputy Manager
Educational Qualification-"Graduation
(With Specialization):"Bachelor of Technology (B.Tech) or equivalent
"Post Graduation(With Specialization):" "Any Other
Work Experience (Years) 3-7 yrs
Job Responsibilities:
"• Conduct thorough research using surveys, interviews, and data analysis tools.
• Gather data on consumers, competitors, and market trends.
• Interpret trends and provide actionable insights.
• Understand business objectives and design surveys to uncover prospective customers’ preferences.
• Analyze statistical data to identify market trends and consumer demographics.
• Independently analyze qualitative data, assess strategies, and evaluate competition.
• Identify opportunities for optimization and growth.
• Collaborate with cross-functional teams to drive strategic decisions.
• Collaborate with software engineers to build and integrate AI/ML and Generative AI models into production systems
• Should be able to take complete ownership of the assigned project
• Experience of working in Agile environments
• Well versed with JIRA or equivalent project tracking tool"
Competencies / Skills:
"• Demonstrated working experience as a Market Research Analyst
• Knowledge of market dynamics, consumer behavior, and product research.
• Proficiency in spreadsheets, databases, MS Office, and financial software applications.
• Familiarity with statistical technologies (e.g., MATLAB, Python).
• Hands-on experience with statistical analysis and packages.
• Outstanding presentation, reporting, and communication skills.
• Ability to convey complex financial insights clearly
• Great communication and collaboration skills."