Affiliate Marketing Specialist

3 weeks ago

Jaipur, India VAIBHAV GLOBAL LIMITED Full time

VGL COMPANY OVERVIEW:

Listed in -97 on Indian stock exchanges, Vaibhav Global Ltd (VGL) is an end-to-end electronic deep discount electronic retailer of fashion jewelry, gemstones and lifestyle products in US, UK, Germany & Canada.

Today’s customers seek convenient shopping experience. We are available to the customers via our proprietary 24X7 TV Shopping channels (Shop LC in US & Germany and Shop TJC in UK) and other digital medium which includes website, mobile apps, Over-The-Top platforms (OTT’s), social media and third-party marketplaces. Thus, today VGL reaches out to almost million households across US, UK & Germany. As digitization increases, online retail is expected to grow and mature, our portfolio & omni-channel strategy will accordingly evolve alongside. VGL has a group turnover of approx. Rs. 2, Crore (FY - ) and employs over people globally. VGL has its head office as well as its main manufacturing facility in Jaipur, India, which employs approx. people, including contract workers.

Under our flagship one-for-one meals initiative ‘Your Purchase Feeds...’, we served 13 million meals to school children in India, US and UK. With this, we have served 63 million meals till date. We encourage our team members to donate at least two hours every month for charitable causes that is tracked through our performance system.

VGL is a Great Place to Work (GPTW) certified organization.

SHOPLC OVERVIEW:

TJC OVERVIEW:

SHOPLC GERMANY OVERVIEW:

Our Purpose:

Delivering joy.

Our Vision:

Be the Value Leader in Electronic Retailing of Jewelry and Lifestyle Products.

Our Mission:

To deliver one million meals per day to children in need by 'FY31' through our one for one meal program: your purchase feeds...

Our Core Values:

TeamworkHonestyCommitmentPassionPositive attitude

Job Summary:

We are seeking a dynamic and results-driven Affiliate Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing, implementing, and optimizing our affiliate marketing programs. This role requires a strategic thinker with strong analytical skills and a deep understanding of the affiliate marketing landscape.

Key Responsibilities:

Affiliate Program Management:

Develop and execute affiliate marketing strategies to meet company goals.

Manage and grow relationships with affiliate partners, ensuring effective collaboration and performance.

Recruit new affiliates to join the program, ensuring they are aligned with the brand and its values.

Campaign Development and Optimization:

Create, manage, and optimize affiliate campaigns to maximize revenue and return on investment.

Monitor affiliate activity, analyze performance metrics, and provide actionable insights to improve results.

Develop creative assets, landing pages, and promotional materials for affiliate partners.

Performance Analysis and Reporting:

Track and analyze affiliate performance data to identify trends, opportunities, and areas for improvement.

Prepare and present detailed reports on affiliate marketing performance to senior management.

Utilize analytics tools to measure the effectiveness of affiliate campaigns and optimize accordingly.

Compliance and Best Practices:

Ensure all affiliate marketing activities comply with legal regulations and company policies.

Stay up-to-date with industry trends, best practices, and emerging technologies.

Implement fraud prevention measures and ensure the integrity of the affiliate program.

Collaboration and Communication:

Work closely with the marketing team to align affiliate marketing strategies with overall marketing objectives.

Collaborate with other departments, such as product and sales, to ensure cohesive and effective marketing efforts.

Communicate effectively with affiliate partners, providing support and addressing any issues promptly.

Qualifications:

Bachelor’s degree in Marketing, Business, or a related field.

Experience in affiliate marketing is add-on, with a track record of successful campaign management and growth.

Strong understanding of affiliate marketing networks, platforms, and tools.

Excellent analytical skills, with the ability to interpret data and make data-driven decisions.

Proficiency in using analytics tools such as Google Analytics, and affiliate tracking software.

Strong project management skills, with the ability to manage multiple campaigns and priorities.

Excellent communication and interpersonal skills, with the ability to build and maintain relationships with affiliate partners.

Self-motivated and results-oriented, with a proactive approach to problem-solving.

Preferred Skills:

Experience with content marketing, SEO, and social media marketing.

GA4 and Northbeam understanding.

Knowledge of Microsoft Excel

Learning capability

What We Offer:

Competitive salary and benefits package.

Opportunities for professional growth and development.

A supportive and collaborative work environment.

Flexible working hours.

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