Marketing Specialist

4 weeks ago

Mangaluru, India InUnity LLP Full time

JD for Marketing Specialist



Job Posting :Marketing Specialist

Position :Marketing Specialist

Location :Mangalore

Job Type :Full-Time



JOB DESCRIPTION:

We are seeking a highly motivated and creative Marketing Specialist to join our dynamic marketing team. As a Marketing Specialist, you will play a crucial role in developing and executing marketing strategies to enhance our brand visibility and engagement.



RESPONSIBILITIES:


1. Content Creation:

  • Generate creative ideas for social media posts, videos, and other marketing collateral.
  • Develop engaging and shareable content that aligns with our brand voice and values.


2. Trend Monitoring:

  • Stay abreast of industry trends and competitor activities.
  • Integrate current trends into our marketing strategies for maximum impact.


3. Achievements Promotion:

  • Highlight and promote our weekly achievements, milestones, and success stories.
  • Collaborate with various teams to gather and showcase impactful content.


4. Program Details Promotion:

  • Effectively communicate program details, events, and initiatives through various marketing channels.
  • Create compelling narratives to attract target audiences.


5. Social Media Management:

  • Manage and update social media account posts regularly.
  • Respond to comments, messages, and engage with the online community.


6. Analytics and Reporting:

  • Monitor and analyze the performance of marketing campaigns.
  • Utilize marketing metrics data to course correct and optimize campaigns for better results.
  • Monthly generate report and plan for the next month.


7. Blog and Article Update:

  • Collaborate and work closely with the website team to keep the articles updated on the website.
  • Collate contents from different verticals to gather information and contents.


QUALIFICATIONS:

  • Proven experience in marketing, with a focus on content creation and social media management.
  • Strong creative thinking and problem-solving skills.
  • Excellent written and verbal communication abilities.
  • Familiarity with industry trends and digital marketing tools.
  • Ability to work independently and collaboratively in a fast-paced environment.



ADDITIONAL REQUIREMENTS:

  • Understanding of marketing metrics and the ability to interpret data.
  • Proven experience in using data to course correct and optimize marketing campaigns.



REQUIREMENTS:

2 years of experience in a similar role.

Proficiency in social media platforms and content creation tools.

Fluency in Communications,and people management.

Strong organizational and multitasking abilities.



HOW TO APPLY:

Interested candidates should submit their resume, a cover letter, and a portfolio showcasing previous marketing projects with data. Please include "Marketing Specialist Application - [Your Name]" in the subject line to hr@inunity.in



We are an equal opportunity employer and encourage candidates from all backgrounds to apply. Join us in shaping the future of Ed-Tech with your creative flair and marketing expertise