Marketing Specialist I

2 months ago

Pune, India H.B. Fuller Full time

H.B. Fuller is a leading global adhesives provider focusing on perfecting adhesives, sealants and other specialty chemicals across all industries throughout the world. While our products are virtually invisible, they play a vital role in ensuring the quality of modern life and we are committed to connecting what matters to solve some of the world's biggest adhesion challenges.

Provides project management and marketing support for all new product developments (NPDs) via the Stage Gate process for the assigned segments and region:

Ensures compliance with Stage-Gate requirementsCoordinate voice of market / market research / voice of customer in early stagesContribute to value prop definition and product position planCoordinate product launch plan with key stakeholders and see to execution

Content Creation and Events

Work with the marcom team to create sales tools such as presentations, videos, newsletters, blogs, social media posts, sell sheets, etc.Lead event coordination and manage to the budget established with the segment leaderFind, secure, and execute on opportunities to showcase our experts to the market (ex. speaking spots at seminars, training video for a group of strategic customers, etc.)

Product Line Management and Pricing

Work with the global marketer, segment leader, and regional sales leader to ensure pricing segmentation is accurate in FLIPBe the point person who is knowledgeable on the promote, maintain, and eliminate product line for the assigned segments in IMEACoordinate any changes to ERP or formulation systems in the region that are needed to manage the product line.Takes charge of managing product profiles, ensuring accurate and up-to-date information is maintained for effective product management.

EMPLOYEES SUPERVISED

Direct reports (None)

BUDGETARY/FINANCIAL ACCOUNTABILITY

None

MINIMUM REQUIREMENTS

Degree or min 3+ years or equivalent4-year college degree required, or 2-year degree and 1-2 years experience in a commercial, marketing or communications type of role in a business or agency environmentFluent in EnglishStrong Excel skillsHighly accountability and organized Ability to learn the fundamentals of key business tools such as FLIP, BI and SAP Coachable data management and analysis Ability to quickly learn the fundamentals of business acumen and profitability Ability to consolidate and present data into a meaningful format Project management Demonstrates intellectual curiosity and fosters possibility thinking

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