Digital Marketing Executive
1 month ago
Company Overview
GOOD FIVE YES JOB CONSULTANCY is an HR Consultancy that specializes in IT and Non-IT jobs in PAN India & Abroad. With 2-10 employees, we strive to connect talented professionals with the best job opportunities. Visit our website www.good5s.com for more information.
Job Overview
We are looking for a skilled Digital Marketing Executive to join our team. As a Digital Marketing Executive, you will be responsible for developing and implementing digital marketing strategies to drive online traffic to our website and generate leads. This is a mid-level position requiring 4 to 6 years of experience. The job location is Chennai, Tamil Nadu, India. It is a full-time position.
Qualifications and Skills
- Proven experience as a Digital Marketing Executive or similar role
- Demonstrable experience in SEO, social media marketing, email marketing, and display advertising campaigns
- Solid knowledge of website analytics tools (e.g., Google Analytics, DCM)
- Experience in setting up and optimizing Google AdWords campaigns
- Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Experience with AWS (Amazon Web Services) is a plus
- Excellent communication and interpersonal skills
Roles and Responsibilities
- Develop and implement digital marketing strategies to drive online traffic to the company's website
- Plan and execute all digital marketing campaigns, including SEO/SEM, social media marketing, email marketing, and display advertising
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize the user experience
- Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies and provide thought leadership and perspective for adoption
- Stay up-to-date with the latest trends and best practices in digital marketing and measurement
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