Google Ads
4 months ago
Company Overview
At NEXUS JOBS, we specialize in empowering talent staffing services and have extensive experience in pan-India hiring. We offer a wide range of corporate manpower services and industrial employment services, focusing on providing end-to-end manpower solutions that meet our clients specific requirements. Our services include immediate placement services, part-time/full-time jobs, freelance project work, and career opportunities for both freshers and experienced candidates. Nexus Jobs is headquartered in Jaipur and operates within the Human Resources industry.
Job Overview
We are seeking a highly skilled Google Ads Specialist to join our team in Jaipur. The ideal candidate will be responsible for managing and optimizing our online advertising campaigns to drive traffic, increase sales, and elevate brand awareness. This is a full-time position based in Jaipur.
Qualifications and Skills
- Proven experience in PPC advertising with a solid understanding of Google Ads and its various components.
- Expertise in keyword research to identify high-performing keywords that align with business goals.
- Proficiency in creating compelling ad copy that effectively engages the target audience.
- Strong knowledge of campaign optimization techniques to maximize ROI and performance.
- Ability to set up and manage conversion tracking to measure the success of campaigns accurately.
- Experience with A/B testing to evaluate and improve ad performance continuously.
- Capable of utilizing analytics tools to monitor and report on campaign performance and derive actionable insights.
- Strong communication and teamwork skills to collaborate effectively with other team members.
Roles and Responsibilities
- Develop, implement, and manage Google Ads campaigns to achieve our marketing objectives.
- Conduct thorough keyword research to identify high-performing keywords that align with business goals.
- Create engaging and effective ad copy to drive clicks and conversions.
- Optimize campaigns by adjusting bid levels, targeting, ad placements, and other settings to maximize performance.
- Monitor and analyze campaign performance using analytics tools to derive actionable insights and make data-driven decisions.
- Perform A/B testing on various ad elements to improve overall campaign effectiveness.
- Set up and manage conversion tracking to accurately measure the success of each campaign.
- Collaborate with the marketing team to align ad strategies with overall marketing goals and initiatives.
- Stay updated with industry trends and best practices to maintain a competitive edge.
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