SEO Specialist

5 months ago

Mumbai, India Capsicum Mediaworks Full time

Full Time • SEO

**(FREELANCERS, AGENCIES & APPLICANTS FROM OUTSIDE MUMBAI, PLEASE DO NOT APPLY) .

The primary goal of this position is to maximize organic search traffic for the client’s website by improving the SERP rank of relevant keywords and implementing an overall SEO strategy.

We’re looking out for an SEO Specialist to help scale our agency with the following responsibilities:

Passion for SEO and overall internet marketing. Active reader/follower of online influencers like Neil Patel, Brian Dean, Matthew Woodard. Provide SEO analysis and recommendations in coordination with elements and structure of websites, blogs, and web pages Develop and implement link building campaigns. Monitor and evaluate analytics dashboards and reports in order to develop and recommend SEO strategies for websites etc. A functional understanding of WordPress CMS & Yoast SEO Plugin The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills. Proven success in link building and viral strategies The ability to deploy an effective local and long-tail search strategy. A deep understanding of mobile strategy like AMP and how it relates to SEO. A solid grasp of content related strategies go hand-in-hand with SEO Experience with Google services, including Google Analytics and Search Console Experience with Google’s Adwords Keyword Tool. Experience in building inbound organic search traffic and improving SERPs A background in creating detailed SEO reports showing web analytics data and site evaluations & implementations. Stay abreast of the ever-changing landscape of search engine algorithms and SEO tactics to ensure compliance with best practices. Testing websites for issues using various tools like Google Page Speed, GTMetrix, Pingdom, etc. Ability to perform detailed Audit and generate reports for current and potential clients. Experience in face to face client meetings and speaking over the phone to discuss reports and other aspects.

Preferred Qualifications:

Minimum 1-2 years of experience in an agency primarily working on the SEO Strategies and with clients. Advanced computer literacy especially in Microsoft Office applications – Excel & Word. Organized and goal-oriented. Needs to be able to work with colleagues across functions without supervision. Experience interpreting data and making business recommendations. Demonstrated high attention to detail. Familiarity with the best tools in the trade like *SEMRush, AHREFs, Moz, BuzzSumo, SimilarWeb, KWFinder & others.

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