Technical Market Analysis

7 months ago

Hyderabad, India PepsiCo Full time
Overview

This role will lead an R&D GBS Technical Market Analysis team out of Hyderabad and be responsible for coordinating and managing scientific, competitive, market, and desk research activities, consumer testing, and new idea feasibility analysis. This role will support the overall Technical Market Analysis capability and serve as a central access point to in-market R&D teams for the provision of accurate and relevant research outputs.

Responsibilities

Functional Responsibilities

Act as a POC (point of contact) for R&D market analysis delivery to in-market R&D teams Engage with in-market R&D leads in scoping the initial problem and defining key questions to frameup the research Participate in required GBS governance meetings and provide reports on KPIs and SLAs as needed Ensure all requests are processed, documented, and delivered within defined SLAs Assign the appropriate resources for each project CPG/FMCG/ Food and Beverage/Health and Nutrition/Life Science industry knowledge with systems level thinking and ability to cross reference other industry insights to shape the content that research team puts together Visionary leader with an intent of digitizing and automating research in the future Support in the execution and evolution of playbooks for Technical Market Analysis as needed Lead team in the development of competitor assessments and benchmarking industry profiles and projects including industry trends, challenges, key players, IP, and value chain key points Report to Technical Market Analysis Capability Lead when required Foster and leverage working relationships with other GBS Technical Market Analysis teams in Hyderabad, and other GBS R&D Capabilities, when required Train, mentor, and manage GBS teams of Senior Analysts and Analysts Manage team workload and provide subject matter or market-specific expertise to support in daily execution of (high complexity) research activities when necessary; conduct project deliverable reviews to identify and correct gaps in the research or expected outcomes, actionable insights and recommendations for the stakeholders Ability to multi-task and manage overall 2-3 research requests simultaneously for the stakeholders Oversee and manage scientific, market, and consumer secondary research and analysis synthesis in line with global requests and ad hoc inquiries as required; ability to connect the dots across different requests and previous workstreams. Develop action plans and organize career path meetings to drive team motivation and increase retention rates Identify potential areas for process improvements and employee upskilling to make recommendations to R&D GBS Leadership for continuous capability development Prior experience of working in a global shared services environment preferred Proven supervisory and workstream management skills working with parallel teams or functional leads in different time zones and locations Experience building a high performing and highly engaged team to stand up a R&D capability Qualifications Strong understanding of Service Management processes especially business research/ technology-IP intelligence, strategic intelligence for CPG/ FMCG/ Food and Beverage/Health and Nutrition/Life Science industry, detail oriented and self-motivated Decode the business problem and align with the expected outcomes to answer the key questions for stakeholder with advanced analytical research skills to discover insights that will guide strategic decisions Ability to supervise and manage time effectively across multiple priorities and projects requiring a high degree of organizational and communication skills to ensure requests are delivered in a timely manner, Experience working in a large global CPG company, with understanding of the CPG performance outputs and measures Custom market research experience with specific knowledge of relevant subject matter literature resources a plus (technical, patent, food, beverage, ingredient, packaging, equipment, pharma preferably consumer healthcare, health or wellness sciences) Knowledge of market research and analysis tools such as Statista, Mintel, Factiva, Euromonitor, Knovel, MarketLine, Crunchbase, PubMed, Science Direct, Orbit, and others Experience of handling min. team of 3-4 individuals or have 3-4 Direct Reportees Fluent in English Bachelor’s degree required (Chemical Engineering, Food Technology, Pharma or any other science field; Masters degree a plus (MBA, MLS, MLIS or any other science field) Efficient oral and written communication

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