Salesforce Pardot Developer

2 weeks ago


Greater Noida, India Coforge Ltd. Full time
  • Experience in Pardot implementation (min 4 years), configuration, data migration, and working with the Salesforce Connector
  • Good experience in Pardot admin, campaign setup and management, automations, and engagement paths
  • Lead requirements gathering, solution design, and contributing to statements of work,
  • Design, implement, and monitor for automated campaigns across email and web, and advise clients on how to optimize further.
  • Strong understanding of marketing KPIs, such as email marketing and marketing conversion metrics.
  • Experience in reporting and analyzing campaign activity using Pardot reports, B2B Marketing Analytics (desirable), and can make recommendations to the business.
  • Sales Cloud knowledge and ability to set up features such as Engagement History, Campaign Influence, B2B Marketing Analytics, and the drag-and-drop email builder.
  • Familiarity with non-native Pardot integrations
  • Experience in marketing cloud is added advantage
  • Strong knowledge of Salesforce eco system


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