Demand Generation Specialist

2 months ago

Bhubaneswar, India Rhythm Innovations Full time
Job Description

As a Demand Generation Specialist, you will be instrumental in driving our marketing strategies and initiatives. This mid-level role is ideal for a marketing professional with 3 to 5 years of experience who is passionate about generating qualified leads, optimising campaigns, and contributing to the overall growth of the company. You will work closely with cross-functional teams to execute and refine strategies that drive demand and customer acquisition.

Key Responsibilities
  • Campaign Strategy & Execution: Develop, execute, and optimize multi-channel demand generation campaigns, including email marketing, social media, paid media, webinars, and content marketing.
  • Lead Management: Manage and nurture leads through the sales funnel, ensuring seamless transitions between marketing and sales teams, and optimising lead scoring and qualification processes.
  • Content Collaboration: Collaborate with the content team to create and promote high-value content (e.g., whitepapers, case studies, blogs) that resonates with our target audience and supports demand generation objectives.
  • Reporting and Analysis: Analyse campaign performance using tools like Google Analytics, HubSpot, or Salesforce, and provide actionable insights to improve ROI. Regularly report on key metrics and KPIs to stakeholders.
  • Market Research & Insights: Conduct in-depth market research to understand target audiences, industry trends, and competitive landscape, and apply insights to refine campaign strategies.
  • Cross-Functional Collaboration: Work closely with sales, product, and content teams to ensure alignment and maximize the impact of marketing initiatives on revenue growth.



Requirements

·       Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. A master’s degree or additional certifications in digital marketing is a plus.

·      

Experience: 3-5 years of experience in demand generation, lead generation, or digital marketing, preferably in a B2B environment.

·      

Skills:
  • Strong understanding of marketing principles and experience with digital marketing channels, including email, SEO, SEM, and social media.
  • Proficiency with marketing automation tools and CRM systems (e.g., Account Engagement, Salesforce and Hubspot).
  • Excellent analytical skills with experience in tracking and optimising campaign performance.
  • Strong project management skills with the ability to manage multiple projects simultaneously.
  • Excellent communication skills, both written and verbal.
  • Ability to work collaboratively across departments and with external partners.
  • Creative problem-solving skills and a proactive approach to marketing challenges.
What We Offer
  • Career Growth: Opportunities for career advancement within a rapidly growing startup.
  • Learning & Development: Access to continuous learning opportunities and industry-leading marketing tools.
  • Flexible Work Environment: Options for a flexible schedule.
  • Inclusive Culture: A dynamic, inclusive, and collaborative company culture that values innovation and creativity.


Requirements
12+ years of progressive marketing experience, with at least 5 years in a leadership role within a B2B tech environment, including experience in directing a marketing department. Proven track record in developing and executing marketing strategies that enhance brand awareness and drive pipeline growth. Excellent written communication skills, with the ability to present at the board level and inspire a team. Broad experience across online and offline marketing channels. Strong relationship-building skills and experience managing external marketing agencies.

  • Demand Generation Specialist

    2 months ago

    Bhubaneswar, India Rhythm Innovations Full time

    As a Demand Generation Specialist, you will be instrumental in driving our marketing strategies and initiatives. This mid-level role is ideal for a marketing professional with 3 to 5 years of experience who is passionate about generating qualified leads, optimising campaigns, and contributing to the overall growth of the company. You will work closely with...

  • Generative AI Engineer

    3 weeks ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer.Experience Required: 3+ years.Location: Bhubaneswar, Odisha Responsibilities:1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring.2. Cloud Infrastructure...

  • Generative ai engineer

    3 weeks ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer. Experience Required: 3+ years. Location: Bhubaneswar, Odisha Responsibilities: 1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring. 2. Cloud...

  • Generative AI Engineer

    18 hours ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer.Experience Required: 3+ years.Location: Bhubaneswar, OdishaResponsibilities:1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring.2. Cloud Infrastructure...

  • Generative AI Engineer

    2 months ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer.Experience Required: 3+ years.Location: Bhubaneswar, OdishaResponsibilities:1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring.2. Cloud Infrastructure...

  • Generative ai engineer

    2 days ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer.Experience Required: 3+ years.Location: Bhubaneswar, OdishaResponsibilities:1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring.2. Cloud Infrastructure...

  • Generative AI Engineer

    3 months ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer.Experience Required: 3+ years.Location: Bhubaneswar, Odisha Responsibilities:1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring.2. Cloud Infrastructure...

  • Generative AI Engineer

    2 months ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer.Experience Required: 3+ years.Location: Bhubaneswar, Odisha Responsibilities:1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring.2. Cloud Infrastructure...

  • Generative AI Engineer

    2 months ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as AI/ML and Gen AI Engineer. Experience Required: 3+ years. Location: Bhubaneswar, Odisha Responsibilities: 1. MLOps Pipeline Development: Design, implement, and maintain robust AI-ML/Gen AI pipelines to facilitate seamless model training, evaluation, deployment, and monitoring. 2. Cloud...

  • Social Specialist

    3 weeks ago

    Bhubaneswar, India IMPERATIVE Full time

    General InformationServices/Work Description: Social Specialist for a blue carbon (mangrove) projectLocations: on site (50%) in Odisha, Eastern India; home/remote (50%): total 2 weeks/monthDuration: asap to June/July 2025 with potential for fixed FTE roleExpected Start Date: 15 November 2024 (desktop work mainly until early January)Hours: 0.5 FTE...

  • Fresher Marketing Executive

    5 months ago

    Bhubaneswar, Orissa, India IG Enterprises Racking Solution Full time

    In this role, you'll be responsible for measuring and evaluating marketing performance, supporting demand generation and integrated marketing campaigns, informing strategic planning and budgeting, and enhancing overall marketing process, technology, and workflow. **Job Types**: Full-time, Permanent Pay: ₹10,000.00 - ₹20,000.00 per month Schedule: -...

  • Purchase manager

    3 weeks ago

    Bhubaneswar, India Blinkit Full time

    Location: Bhubaneswar Experience: 2 - 4 years Key Responsibilities: Scheduling Operations & Planning Daily inbound management Vendor scheduling management Monitor availability of stock and make appropriate arrangements to ensure timely deliveries. Maintain updated records of purchased products, delivery information and invoices Prepare reports on...

  • Sales and Marketing Executive

    5 months ago

    Bhubaneswar, Orissa, India SS AGENCY Full time

    Promote and sell implants & services to healthcare specialists, including doctors, and hospitals within the assigned territory. - Conduct regular visits to healthcare facilities to meet with specialists, present product information and address enquiries. - Provide detailed product knowledge, including features, benefits and usage guidelines, to healthcare...

  • Informatics Specialist

    1 month ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as Informatica MDM . Experience Required: 3+ years. Location: Bhubaneswar, Odisha Responsibilities: - Informatica MDM platform (version 10.x experience a MUST). - Good knowledge on Informatica MDM architecture - Should have knowledge of data profiling - Able give solutions to different business...

  • Informatics Specialist

    3 weeks ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as Informatica MDM.Experience Required: 3+ years.Location: Bhubaneswar, Odisha Responsibilities:- Informatica MDM platform (version 10.x experience a MUST).- Good knowledge on Informatica MDM architecture- Should have knowledge of data profiling- Able give solutions to different business needs.-...

  • Informatics Specialist

    3 weeks ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as Informatica MDM . Experience Required: 3+ years. Location: Bhubaneswar, Odisha Responsibilities: - Informatica MDM platform (version 10.x experience a MUST). - Good knowledge on Informatica MDM architecture - Should have knowledge of data profiling - Able give solutions to different business...

  • Informatics specialist

    3 weeks ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as Informatica MDM . Experience Required: 3+ years. Location: Bhubaneswar, Odisha Responsibilities: - Informatica MDM platform (version 10.x experience a MUST). - Good knowledge on Informatica MDM architecture - Should have knowledge of data profiling - Able give solutions to different...

  • Informatics Specialist

    2 months ago

    Bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience asInformatica MDM .Experience Required: 3+ years.Location: Bhubaneswar, OdishaResponsibilities:- Informatica MDM platform (version 10.x experience a MUST).- Good knowledge on Informatica MDM architecture- Should have knowledge of data profiling- Able give solutions to different business needs.-...

  • Informatics Specialist

    17 hours ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as Informatica MDM .Experience Required: 3+ years.Location: Bhubaneswar, OdishaResponsibilities:- Informatica MDM platform (version 10.x experience a MUST).- Good knowledge on Informatica MDM architecture- Should have knowledge of data profiling- Able give solutions to different business needs.-...

  • Informatics Specialist

    2 months ago

    bhubaneswar, India Deloitte Full time

    We are looking for Candidates who are having experience as Informatica MDM .Experience Required: 3+ years.Location: Bhubaneswar, OdishaResponsibilities:- Informatica MDM platform (version 10.x experience a MUST).- Good knowledge on Informatica MDM architecture- Should have knowledge of data profiling- Able give solutions to different business needs.-...