Offsite Merchandising

2 months ago

Bengaluru, India A2ZHIRE Full time

Purpose of the role:

The Merchandising team at an E-Commerce company is responsible for compiling the business online shop window using both qualitative and quantitative data to select the most appropriate deals to display on-site. By assessing which offerings should deliver the most revenue for the company in the medium to long term, the Merchandising team will provide insight to Sales teams and Management to meet changing consumer preferences and adapt to seasonal change. The Merchandiser uses data and commercial acumen to seek out incremental revenue opportunities and increase market-share.

Main responsibilities and duties:

Optimise email performance to maximise profit potential

Analyses location and tier performance and uses findings to make strategic decisions

Makes exposure plans

Works with generics team to plan in fixed slots

Selects deals for web and app pushes

Works with product team to perfect automated email orders

Organises email orders by region and tier to ensure a good mix of deals are exposed to increase profit potential

Owns Audience builder tool

Works with CRM measure email performance using AB testing Provides feedback on deal gaps

Monitors performance on personalization and makes suggestions

Team Management

Manages Merchandising administrators and provides guidance and support.

Leads, motivates, and manages a team effectively.

Technical Skills required:

BCom/BBA/MBA or previous experience in a relevant sector

Proficiency in Microsoft tools (e.g. excel)

Ability to analyse data sets in order to arrive at logical conclusions

Experience in tools such as SQL and Power Bi is useful but not essential

Soft Skills required:

Ability to prioritise and multitask, responding to ad-hoc data requests whilst

taking care of ongoing tasks / projects

Proactively challenges the status quo to grow the business

Confident in dealing with senior stakeholders across the business

Analytical and innovative mindset

Attention to detail

Strong communication

Commercial Acumen

Presentation skills

Experience leading a team

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