Deputy General Manager – Marketing Strategy
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Location:
Ahmedabad (Bhat) Industry: Pharmaceutical
Experience:
5–7 years
Education:
Science / B.
Pharm / M.
Pharm + MBA from reputed institute 🎯 Role Objective Lead international marketing strategy and brand portfolio development by working closely with Strategic Business Unit (SBU) marketing heads. Focus areas include:
- Global brand selection
- Market gap analysis
- Portfolio optimization
- Competitive positioning
- Driving sustainable growth in domestic and international markets 🧩
Key Responsibilities
🌍 Market Expansion
- Identify global market gaps through marketing insights.
- Plan geo-expansion strategies using strong domestic brands. 🚀 Brand Launch & Expansion
- Develop rationale for new brand launches globally .
- Introduce successful domestic brands into international markets . 🔗 Marketing & Operations Coordination
- Improve execution speed through marketing-operations collaboration.
- Align supply/operations with market demand. 💊 Therapy-Focused Brand Strategy
- Select brands for global therapy segments .
- Create attribute mapping for geographic positioning . 📊 Portfolio Management
- Build strong brand & marketing strategies .
- Optimize product mix and tail-end brands for profitability. 📈 Execution & Monitoring
- Ensure KPI-based marketing execution.
- Identify risks/opportunities early and recommend corrective actions. 👤 Ideal Candidate Profile
- Background in pharmaceutical marketing or portfolio strategy
- Experience in international healthcare business projects
- Skills in:
- Strategic marketing
- Business analytics
- Brand management
- Cross-functional leadership 📧
How to Apply
Send your resume to: 📩 deepa.gulabvani@cadilapharma.com
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