Social Media

The Role This is not a traditional social media internship. You will be responsible for *creating content, understanding what makes content go viral, experimenting with formats and actively growing Creator Cove's Instagram audience.
* You will work closely with the founders and marketing team to develop content that gets *views, shares, saves, comments, followers and creator participatio

Key Responsibilities
1. Instagram Growth
* Develop and execute strategies to grow Creator Cove's Instagram followers organically.
* Research trending content formats, sounds, memes, hooks and creator trends.
* Identify opportunities for Creator Cove to participate in relevant trends.
* Experiment with Reels, carousels, Stories, collaborations and other Instagram formats.
* Track weekly growth in followers, reach, engagement and content performance.
* Study competitor and creator accounts to identify successful content strategies. 2. Content Creation
* Create and publish Instagram Reels, carousels, Stories and static posts.
* Develop creative hooks and concepts designed for high retention and shareability.
* Create content around:
* Creator tips
* Instagram growth
* Content creation
* AI tools for creators
* Editing tips
* Creator economy trends
* Influencer marketing
* Brand collaborations
* Creator success stories
* Memes and relatable creator content
* Creator Cove products, events and courses
* Repurpose long-form content into short-form social content. 3. Content Research
* Spend time every day researching what is trending across Instagram, YouTube and other creator platforms.
* Maintain a database of interesting content ideas, hooks, trends and references.
* Identify emerging creators, formats and trends that Creator Cove can leverage.
* Understand *why a piece of content is performing*, not just what is trending. 4. Content Calendar
* Build and maintain a weekly/monthly content calendar.
* Plan a consistent posting schedule.
* Balance educational, entertaining, inspirational, promotional and community-driven content.
* Ensure Creator Cove maintains a strong and recognizable content identity. 5. Community Building
* Engage with creators, followers and relevant communities.
* Respond to comments and DMs.
* Identify potential creator collaborations.
* Help build relationships with emerging creators and micro-influencers.
* Encourage creators to participate in Creator Cove initiatives and events. 6. Analytics & Optimization
* Track Instagram Insights and content performance.
* Monitor:
* Follower growth
* Reach
* Reel views
* Watch time
* Engagement rate
* Shares
* Saves
* Profile visits
* Follows generated per post
* Conduct weekly analysis and recommend what content should be created more or less frequently. What We Are Looking For We are looking for someone who:
* Is *obsessed with Instagram and content
*
* Understands Reels, trends, hooks and viral content
* Has a strong sense of what Gen Z and young creators consume online
* Can independently come up with content ideas
* Has good writing and communication skills
* Is comfortable appearing on camera or working with creators (preferred, not mandatory)
* Has basic skills in Canva, CapCut, VN, Premiere Pro or similar tools
* Understands basic Instagram analytics
* Is proactive and willing to experiment
* Can move quickly and execute ideas without excessive supervision