Head Search Engine Optimization

18 hours ago

Gurugram, Haryana, India Omnicom Advertising Full-time


Experience:
10–12 Years

Location:
Gurgaon, Haryana Function: Search Engine Optimization (SEO) Role Overview We are looking for an experienced and strategic SEO Head to lead our SEO practice, drive organic growth strategies, and deliver measurable business outcomes for our clients. The individual will be responsible for developing and executing comprehensive SEO strategies across technical SEO, content optimization, organic search performance, and emerging search ecosystems. The role requires a strong blend of strategic thinking, technical expertise, client leadership, and team management, with the ability to translate search insights into actionable business growth opportunities.

Key Responsibilities
SEO Strategy & Leadership
• Lead the SEO function and develop comprehensive organic search strategies aligned with client business objectives.
• Drive SEO planning, execution, and optimization across multiple brands and digital platforms.
• Establish SEO best practices, frameworks, and processes to ensure consistent delivery excellence.
• Identify opportunities for organic growth, visibility enhancement, and improved search performance. Technical SEO & Organic Growth
• Oversee technical SEO audits, website architecture, crawlability, indexation, site performance, and Core Web Vitals.
• Drive keyword research, search intent analysis, competitor benchmarking, and content optimization strategies.
• Develop strategies for organic traffic growth, ranking improvement, and conversion optimization.
• Lead SEO initiatives for large-scale websites, migrations, and complex digital ecosystems.
• Stay abreast of evolving search algorithms, AI-driven search experiences, and Generative Engine Optimization (GEO). Analytics & Performance
• Define SEO KPIs, measurement frameworks, and reporting dashboards.
• Analyze organic search performance, traffic trends, rankings, and conversion metrics.
• Translate data and insights into actionable recommendations for clients and internal stakeholders.
• Drive continuous optimization through data-led decision-making. Client & Stakeholder Management
• Lead strategic SEO discussions, presentations, and business reviews with clients.
• Partner with content, creative, technology, media, and analytics teams to deliver integrated digital solutions.
• Identify opportunities for SEO-led business growth and contribute to pitches and new business development.
• Manage senior stakeholder expectations and build strong client partnerships. Team Management
• Lead, mentor, and develop SEO professionals across levels.
• Build a high-performing team with strong technical, analytical, and strategic capabilities.
• Drive quality, efficiency, and innovation across SEO deliverables. Desired Skills & Experience
• 10–12 years of relevant experience in SEO, organic growth, and search marketing.
• Proven experience leading SEO teams and managing enterprise-level SEO engagements.
• Strong expertise in technical SEO, content SEO, keyword strategy, and website optimization.
• Experience with tools such as Google Search Console, Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and other SEO platforms.
• Strong understanding of website development, HTML, JavaScript rendering, schema markup, and technical SEO fundamentals.
• Experience in SEO performance measurement, reporting, and analytics.
• Familiarity with AI-powered search, GEO, and evolving search engine ecosystems.
• Excellent communication, presentation, stakeholder management, and leadership skills.
• Experience in an agency, digital marketing, or integrated marketing environment preferred. Interested candidates can share their resumes to kartika.sharma@omc.com. Preference will be given to candidates with 1 month or lesser notice period.