Performance Marketing Executive

2 days ago

Bengaluru, Karnataka, India Anarix Full-time
Performance Marketing & Social Media Executive Anarix | Bengaluru (Hybrid) | Full-time

Experience:
0.5–1.5 years About Anarix Anarix is an AI-driven ecommerce marketplace management company headquartered in Houston, TX, with a team in Bengaluru. We help brands grow on Amazon, Walmart, and Shopify through full-service account management and Jiva, our proprietary analytics and AI platform. The Role You’ll support paid campaigns and social media for our D2C client brands and for Anarix’s own brand. You’ll get hands-on exposure to Meta and Google ads, creative testing, and performance reporting, and you’ll learn how off-marketplace marketing connects with Amazon and Shopify growth. This role suits someone early in their career who wants to grow quickly in performance marketing. What You’ll Do
• Set up, monitor, and optimize campaigns on Meta (Facebook/Instagram) and Google Ads under the guidance of senior team members.
• Track daily performance (spend, CTR, CPC, ROAS, CPA) and flag issues or opportunities early.
• Prepare weekly performance reports and dashboards for internal and client reviews.
• Support creative testing by coordinating with designers on ad variations and tracking which hooks and formats work.
• Plan and publish social media content for client brands and Anarix’s LinkedIn page, including writing captions and scheduling posts.
• Engage with followers and monitor comments and messages across brand pages.
• Research competitors, trends, and new ad formats, and share ideas with the team.
• Help maintain tracking setups (UTMs, pixels, GA4) with guidance from the team. What We’re Looking For
• Around 1 year of experience in digital or performance marketing, social media, or a marketing agency. Strong internships count.
• Hands-on exposure to Meta Ads Manager and/or Google Ads.
• Comfort with Excel/Google Sheets and working with numbers.
• Good written English, especially for ad copy and social captions.
• Curiosity about what makes people click, buy, and engage.
• Ownership, attention to detail, and eagerness to learn fast. Nice to Have
• Google Ads or Meta Blueprint certifications.
• Basic knowledge of GA4 or Shopify.
• Basic design or editing skills (Canva, CapCut).
• Interest in ecommerce, Amazon, or D2C brands. Why Join Us
• You’ll learn performance marketing hands-on with real budgets and US-based brands.
• You’ll be mentored by a team with deep ecommerce and retail media expertise.
• You’ll have a clear growth path to a Performance Marketing Specialist or Manager role.
• You’ll work in a fast-moving, AI-first company where your work is visible.