D365 CRM Competency Lead
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• 15+ years of total experience in CRM, with 10+ years specifically in D365 (CE).
• Deep expertise in Dynamics 365 Customer Engagement (CE) modules: Sales, Customer Service, Marketing, Field Service, and Project Operations.
• Familiarity with Dynamics 365 Finance & Operations (F&O) is a strong plus.
• Proven experience in Power Platform (Power Apps, Power Automate, Power BI) and Dataverse, with knowledge of integrations using Azure services and Logic Apps.
• Knowledge on building and configuring CRM forms, views, dashboards, and workflows.
• Understanding of CRM API, REST/ODATA and SOAP endpoints
• Experience with .
NET, SQL Server, JavaScript, and C#
• Experience with Dynamics CRM SDK & Microsoft SharePoint and Business Intelligence a plus.
• At least 5 Microsoft certifications including Dynamics 365 Solution Architect Expert, Functional Consultant Associate, and/or Power Platform Architect.
• Experience in leading complex solutioning efforts for large Dynamics 365 transformation and modernization programs.
• Strong presales solutioning skills including proposal creation, estimation, and architecture blueprinting.
• Demonstrated success in mentoring, practice development, and community leadership within the D365 space.
• Excellent communication and stakeholder management skills, with the ability to engage C-level clients.
• Strong team leadership and strategic planning abilities, with a proven track record of growing CRM practices. Responsibilities
• Develop and lead the Microsoft Dynamics 365 competency strategy, defining technical and functional skill tracks across CE
• Drive thought leadership in D365 proposals, solution design, and digital transformation initiatives.
• Serve as a technical escalation point for delivery teams during critical issues, escalations, and solution design discussions.
• Formulate and drive certification plans, training paths, and skill-building initiatives across the team.
• Establish competency KPIs, track benefits realization, and support business case development for internal and external initiatives.
• Represent the organization in Microsoft partner programs, MVP communities, and key industry events.
• Lead innovation efforts by conceptualizing accelerators, reusable frameworks, and demo assets leveraging D365 and Power Platform.
• Stay abreast of market trends, D365 roadmap updates, and ensure alignment of competency strategy with industry best practices.
• Collaborate with sales, delivery, and marketing teams to support go-to-market initiatives and client pitches.
• Ensure team certifications and specializations align with Microsoft Partner Network (MPN) requirements and partnership tier goals.
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