SEO Head

4 days ago


Mohali, Punjab, India Building Design Architects Full time

Role Purpose

To lead SEO delivery and strategy across all industries using AI-powered search, entity-based optimization, data intelligence, and revenue-focused planning.

The SEO Head will mentor the team, build scalable search systems, and deliver business results (leads, sales, visibility).

Outcome expected: predictable growth for clients, not "ranking for random keywords."

Key Responsibilities1) AI-First SEO Leadership

● Implement AI workflows for strategy, content briefs, audits, topical mapping, and reporting (no AI copy-paste content).

● Drive adoption of tools like: Perplexity, Claude, Surfer, InLinks, Frase, Clarity AI, Looker, Screaming Frog AI.

2) Strategy & Execution Planning

● Create quarterly growth roadmaps per client with measurable targets.

● Design industry-wise playbooks (F&B, Healthcare, SaaS, Real Estate, Clinics, Education).

● Approve SEO plans + assign weekly deliverables for the team.

3) Team Mentorship & Quality Control

● Train SEO team on entity SEO, SXO, analytics, automation, and UX signals.

● Approve content outlines, link strategies, audits, and reports.

● Identify skill gaps and build training plans monthly.

4) Technical SEO + CRO + UX

● Oversee technical audits & development tickets with timelines.

● Work with designers & devs to improve:

○ CWV, page speed, UX, conversion rate, local signals.

● Build CRO playbooks using Clarity AI + scroll depth + CTR testing.

5) Ethical Link & Brand Visibility

● Design industry-relevant link ecosystems, PR mentions, and authority landmarks.

● Avoid spam and toxic link shortcuts; implement brand-building PR for clients.

6) Revenue-Focused Reporting

● Build dashboards that track:

○ Leads & conversions

○ CPL, LTV, CTR

○ Topical growth, entity authority

○ UX performance

● Present monthly strategy insights to management + clients.

KPIs for the SEO Head

Metric

Expectation

Client Growth

Leads ↑, Revenue impact visible

Strategy Delivery

All clients have quarterly/monthly roadmaps

Team Output

Adoption of AI workflows + 95% timely delivery

Retention

Increase retention of high-performing SEOs

Skill Growth

Monthly training + skill documentation

Reporting Quality

Revenue narrative + action insights

Industry Expertise

Create & maintain niche-wise playbooks

Required Skills

Core Expertise

● AI-assisted SEO planning

● Entity + topical depth strategy

● SXO (Search + UX + Conversion)

● Local & multi-location SEO

● Complex technical SEO (logs, CWV, JS indexing)

Tools & Platform

● GA4, GSC, Looker, Screaming Frog, Ahrefs, SEMrush

● Surfer, Frase, Jasper/Claude, Perplexity

● InLinks, Schema Markup tools

● Clarity, Hotjar, UX heatmaps

● Zapier/Make automation (Preferred)

Leadership Abilities

● Great communicator & teacher

● Ability to build repeatable systems

● Decision-making & accountability mindset

● Client strategy presentation skills

Experience

● 6–12 years in SEO

● Must have led SEO teams in an agency OR handled multi-industry delivery at scale

● Proven track record of lead/revenue-focused SEO wins, not only rankings

Bonus if:

● Experience with SAAS + Healthcare + Local Clinics

● Handled ₹20L–₹3Cr quarterly organic pipeline impact

● Can build automation scripts or API workflows

Job Type: Full-time

Pay: ₹35, ₹40,000.00 per month

Work Location: In person


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