
Sales Executive Cum Student Counsellor
3 hours ago
Job Description – Sales Executive cum Student Counsellor
Department: Admissions & Business Development
Location: Whitecaps International School of Pastry, Bengaluru
Experience: 3+ years in Education/Admissions Counselling & Sales
Reporting to: Head – Business Development
About Whitecaps International School of Pastry
Whitecaps is India's premier institute for pastry and culinary arts, known for world-class chef mentors, international exposure, and premium learning programs. We are looking for a passionate Sales Executive cum Student Counsellor who can combine admissions expertise with empathetic student guidance to help aspiring chefs build their careers with us.
Key Result Areas (KRAs) & KPIs1. Student Admissions & Sales
- Achieve 10–15 monthly enrollments across Diploma, CE, and Workshop programs.
- Maintain a 30%+ counselling-to-enrollment conversion rate.
- Ensure 95%+ fee collection compliance within deadlines.
2. Lead & Enquiry Management
- Respond to enquiries within 10 minutes during working hours.
- Ensure 100% CRM hygiene (Zoho) with updated lead stages and follow-ups.
- Convert 70% of campus visits/demo classes into applications.
3. Counselling Quality
- Conduct structured counselling sessions aligning student goals with Whitecaps programs.
- Maintain student satisfaction score of ≥4.5/5.
- Provide accurate information on courses, fees, financial options, and career outcomes.
4. Student Relationship & Nurturing
- Support onboarding, orientation, and first-week check-ins for enrolled students.
- Run engagement campaigns (WhatsApp/email drips) for prospective students.
- Reactivate 15% of cold leads every month.
5. Events & Outreach
- Participate in 2–3 outreach/engagement events per month (workshops, webinars, open houses).
- Generate ≥15% conversions from event leads.
6. Reporting & Coordination
- Submit weekly funnel & conversion reports (lead source, conversion %, drop reasons).
- Share insights with marketing on student objections & feedback.
- Coordinate with chefs/operations team for demo classes, visits, and onboarding.
What We're Looking For
- Strong counselling & objection-handling skills.
- Fluency in English, Hindi, and one South Indian language (Kannada/Tamil/Telugu/Malayalam).
- Proven track record in sales/admissions (education, edtech, or training sector).
- Tech-savvy with CRM (Zoho preferred), WhatsApp Business, Google Docs/Sheets.
Why Join Whitecaps?
Work with renowned pastry chefs and be part of India's leading culinary school.
Attractive performance-based incentives in addition to fixed salary.
Opportunity to grow into Senior Counsellor/Managerial roles.
Be at the forefront of premium culinary education and student success stories.
Compensation
- Competitive fixed salary + performance-linked incentives.
- Additional benefits: Professional development, exposure to international pastry events, and employee discounts on select workshops.
Job Types: Full-time, Permanent
Pay: ₹40, ₹50,000.00 per month
Benefits:
- Food provided
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Koramangala, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)
Education:
- Bachelor's (Required)
Experience:
- Education counselling and sales: 3 years (Required)
Language:
- English, Tamil, Malayalam, Kannada and Hindi (Required)
Location:
- Koramangala, Bengaluru, Karnataka (Required)
Willingness to travel:
- 50% (Required)
Work Location: In person
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