
Analyst-Data Analytics
5 days ago
Analyst, Merchant Marketing and Investment Optimization Analytics, GMS Marketing & Analytics
You Lead the Way. We've Got Your Back.
At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we're supporting our customers' financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly redefining what's possible — and we're proud to back each other every step of the way. When you join #TeamAmex, you become part of a diverse community of over 60,000 colleagues, all with a common goal to deliver exceptional customer experience every day.
Function Description:
Global Merchant Services is dedicated to bringing buyers and sellers together and transforming how American Express is welcomed. GMS Insights & Analytics aims to provide best in class analytics to support key GMS priorities, support strategic initiatives, optimize investments, accelerate merchant activation enhancing the value Amex acceptance brings to merchants and Card Members at scale. Merchant Marketing Analytics & Invest Optimization team provides data driven insights that inform Merchant marketing strategy through strategic data deep dives, targeting and measurement for all global market.
This position will report to Manager, Merchant Marketing and Investment Optimization Analytics and will lead execution of the project engagement from problem definition, data analysis/interpretation to develop the storyline with the insights/recommendations. Our goal is setup Advanced Investment Optimization for GMS and achieve the following: 1) Setup consistent test & control, across campaigns/regions and translate behaviors into financial metrics, 2) build a centralized repository (dashboard) to enable a more automated and agile process and 3) enable data-driven decision-making to further optimize investment allocations and maximize business impact.
Responsibilities:
Candidate is required to quickly understand new data presented in front of them and make decisions based on logic, business understanding and data techniques
Lead and provide the analytics, measurement and reporting across key performance indicators for the business for initiatives such as marketing measurement, SQP, investment planning & optimization.
Elevate and bolster our analytical suite and work in partnership with Merchant Marketing team to setup consistent test & control, across campaigns/regions and translate behaviors into financial metrics.
Enable data-driven decision-making to further optimize investment allocations and maximize business impact
Support the delivery and presentation of monthly executive results package
Lead the streamlining and automation of analytical tools to scale the production of custom analytical/ strategic deep dives and generate actionable insights
Minimum Qualifications:
Experience in marketing analytics preferred; relevant industry experience preferred
Preferred 1-2 years of relevant experience with strong knowledge of skills like Python, Hive, SAS, SQL & Advanced Excel required.
Experience with VBA / Tableau/Power BI is a plus
Self-starter, ability to drive insights from data, provide action steps and drive results in a fast-paced environment
Demonstrate thought leadership and accountability to own delivery end to end
Intellectual curiosity and ability to learn quickly.
Demonstrated attention to detail and ability to drive results
Degree in a quantitative field preferred – e.g. MBA; BSc/Msc Statistics, Bachelors/Masters in Economics
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
- Competitive base salaries
- Bonus incentives
- Support for financial-well-being and retirement
- Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- Generous paid parental leave policies (depending on your location)
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
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