Digital Marketing Manager
2 days ago
Key Responsibilities:
- Develop, implement, and manage digital marketing strategies to increase online visibility and lead generation.
- Strong command over SEO (On-page & Off-page) – keyword planning, backlink strategy, technical audits, etc.
- Plan and execute performance marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, etc.
- Coordinate with graphic designers or create basic visuals independently (if required) using Canva, Photoshop, or similar tools.
- Manage content strategy for blogs, landing pages, and marketing creatives.
- Handle lead management funnels and tracking through tools like CRM, Google Analytics, and Meta Pixel.
- Analyze data from various platforms and optimize campaigns for better ROI.
- Stay up-to-date with industry trends, competitor strategies, and digital innovations.
Key Skills Required:
- Deep knowledge of SEO tools (Ahrefs, SEMrush, Google Search Console, etc.)
- Understanding of Graphic Design basics (Canva, Adobe tools – preferred)
- Experience with Lead Generation through paid ads and organic campaigns
- Strong analytical and reporting skills
- Knowledge of WordPress or other CMS platforms
- Team coordination and time management abilities
Preferred Qualifications:
- Bachelor's/Master's degree in Marketing, Digital Media, or a related field
- Certification in Google Ads / HubSpot / Meta Blueprint (preferred but not mandatory)
- 10 years experience in digital marketing
Job Type: Full-time
Pay: ₹70, ₹90,000.00 per month
Work Location: In person
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