
Sales Coordinator
16 hours ago
Role & responsibilities
Sales Support:
- Assist sales team with dealer/distributor coordination and follow-ups.
- Maintain and update customer records, sales data, and MIS preparation.
- Prepare sales reports, order summaries, and product forecasts.
- Coordinate with logistics to ensure timely product delivery.
- Help implement promotional schemes and track their effectiveness in the field.
Marketing Support:
- Coordinate and execute rural marketing campaigns (e.g., field demos, farmer meetings, exhibitions).
- Support the creation of marketing materials like brochures, banners, and WhatsApp creatives.
- Monitor and report on competitor activities, product pricing, and market demand.
- Collect feedback from farmers and field staff for product and campaign improvements.
- Assist in social media and digital campaigns targeting rural/agri audiences.
Communication & Coordination:
- Bridge between internal teams (sales, logistics, marketing, accounts, finance, legal) and external partners (dealers, agri-retailers, NGOs).
- Ensure smooth communication of product updates, offers, and schemes to all stakeholders.
- Help train dealers or field staff on new products and marketing strategies.
Preferred candidate profile
- Bachelor's degree in Agriculture, Agribusiness, Marketing, or a related field.
- 2-5 years of relevant experience in agriculture-related sales or marketing coordination.
- Strong communication skills in English and local languages (preferred).
- Familiarity with rural/agri markets, dealer networks, and farmer behavior.
- Proficient in MS Office (Excel, Word, PowerPoint); knowledge of CRM or ERP systems is a plus.
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