Senior Social Media Strategist

2 days ago

Gurgaon, Haryana, India Pravis Growth Partners Full time ₹ 15,00,000 - ₹ 25,00,000 per year

On-site | Gurugram, India

Full-time

About Pravis

After building —India's leading user-generated content and influencer platform for women (acquired by Honasa / Mamaearth)—founders Vishal Gupta and Prashant Sinha launched Pravis Growth Partners: a growth marketing agency powered by Content, Community, and Commerce.

We work with iconic brands like Canara HSBC Life, PNB MetLife, Philips, Voltas Beko, HP, Johnson's Baby, Neutrogena, Stayfree, ORSL, Dyson, Dreame, Clean & Clear, Aveeno, Sirona, and many more.

Our mission? To help brands grow organically—not by chasing virality or vanity metrics, but by deeply connecting with their consumers across the funnel.

About the Role

We're looking for a Senior Social Media Strategist who can think like a brand leader and operate like a creator. Someone who loves shaping conversations, building communities, and driving business outcomes through compelling storytelling and content strategy.

This is an on-site role based in Gurugram and ideal for someone who thrives in a high-growth, entrepreneurial, hands-on environment.

What You'll Own

  • Strategy: Create and lead multi-platform social strategies aligned to brand objectives—from top-of-funnel buzz to bottom-of-funnel action.
  • Content Planning: Own the content calendar, influencer pipelines, UGC programs, and brand voice on social.
  • Execution: Work with internal teams and creators to publish high-quality, thumb-stopping content.
  • Analytics: Use data to iterate and grow—reporting on reach, engagement, shares, saves, and conversions.
  • Community Management: Monitor, respond, engage, and turn followers into fans.

What We're Looking For

  • 4–6 years of experience in Social Media Strategy (agency experience preferred)
  • A proven portfolio of strategies, live campaigns, and performance outcomes
  • Deep understanding of content formats, platform nuances, influencer workflows, and ASCI guidelines
  • Analytical mindset with the ability to read insights and act on them
  • Fluent in English, social media culture, and internet trends
  • Self-starter with an entrepreneurial streak—someone who doesn't wait to be told what to do
  • Comfort using AI tools (e.g. ChatGPT, Midjourney, Runway) for ideation and rapid execution

Nice-to-Have

  • Experience in FMCG, Personal Care, BFSI, or D2C categories
  • Prior hands-on experience with influencer content, creator programs, or community building
  • A point of view on what makes content share-worthy, save-worthy, and sales-worthy

Why Join Pravis

  • Work on some of India's most loved brands
  • Operate at the intersection of content, tech, and commerce
  • Collaborate with digital-first founders who've scaled businesses from zero to millions
  • Be part of a team that values insight-led creativity, speed, and skin in the game
  • Learn faster than you ever have before

Ready to shape conversations that move the needle? Apply now and let's grow together.

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