Senior/Content Strategist, Pharma

1 week ago

Mumbai Noida, India Thieme Medical And Scientific Publishers Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Summary:

The Content Strategist- Pharma & Corporate Sales will lead content partnerships and acquisitions tailored for the pharmaceutical industry and medical communities. This role involves identifying trending medical topics relevant to pharma-driven content initiatives; building relationships with Key Opinion Leaders (KOLs) across medical specialties to develop content; collaborating with Indian & international medical societies to acquire and develop content; partnering with pharma companies to align content with their medical education & engagement needs.

Key Responsibilities:

Content Strategy & Market Research

  • Identify emerging medical topics with high relevance for pharmaceutical marketing & medical education.
  • Track industry trends, regulatory changes, and market gaps for pharma-aligned content development.
  • Analyze content needs of pharma companies and liaise with marketing teams to align content strategy.

Content Acquisition & Partnerships

  • Identify and onboard KOLs (Key Opinion Leaders) across specialties for medical content creation.
  • Establish content partnerships with leading Indian & global medical societies for co-branded educational initiatives.
  • Acquire existing medical content (textbooks, clinical videos, webinars, case studies, research summaries) from societies & institutions for integration into Thiemes publishing & pharma communication programs.
  • Work closely with pharma companies to develop sponsored educational content tailored for HCP engagement.

Author & KOL Engagement

  • Develop a network of high-impact authors, researchers & clinicians to contribute to medical content.
  • Collaborate with faculties & clinicians from top medical institutions for exclusive content development.
  • Represent Thieme at conferences, medical events, and pharma summits to identify potential content contributors.

Content Licensing & Commercialization

  • Negotiate content licensing deals with medical societies and institutions.
  • Work with legal & business teams to secure publishing & distribution rights for acquired content.
  • Develop monetization strategies for licensed and co-developed pharma-centric content.

Required Experience, Skills & Qualifications:

  • Master's degree in Life Sciences, Medicine, Pharmacy, or a related field.
  • 5-8 years of experience in medical publishing, medical communications, or digital healthcare content.
  • Strong understanding of pharmaceutical industry trends and medical society engagements.
  • Proven ability to build & manage a network of KOLs, authors, and clinical experts.
  • Experience in content acquisition, licensing, or partnership development is a plus.
  • Prior experience in digital medical content, video learning, and e-learning platforms will be beneficial.

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