Search Engine Optimization Specialist

2 days ago

Lucknow, Uttar Pradesh, India EngVarta Full time ₹ 1,20,000 - ₹ 1,80,000 per year

Position Overview:

Engvarta is seeking a detail-oriented Junior SEO Specialist to join our digital marketing team. As a Junior SEO Specialist, you will optimize our website for improved search engine visibility and drive organic traffic. Working closely with the Senior SEO Specialist, you will implement SEO strategies and stay up-to-date with industry trends.

Responsibilities:

  • Conduct keyword research to identify target keywords and optimize website content accordingly.
  • Implement on-page SEO strategies, including meta tags, headers, URL structure, and internal linking.
  • Optimize website content, including blog posts, landing pages, and product descriptions, for improved search engine visibility.
  • Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Google Search Console.
  • Identify and resolve technical SEO issues, such as crawl errors, broken links, and site speed optimization.
  • Stay updated with the latest SEO trends and algorithm changes to adjust strategies accordingly.
  • Assist in developing and executing link building strategies to improve domain authority and search rankings.
  • Collaborate with content creators to ensure SEO best practices are integrated into content development.
  • Conduct competitor analysis to identify opportunities and make recommendations for improvement.
  • Generate SEO reports and provide insights to the Senior SEO Specialist and management team.

Requirements:

  • Experience or coursework in SEO or digital marketing.
  • Familiarity with SEO tools and platforms.
  • Basic understanding of on-page and off-page SEO techniques.
  • Strong analytical and communication skills.
  • Detail-oriented and organized.

Join Engvarta as a Junior SEO Specialist and contribute to our online visibility. Apply now to showcase your passion for SEO and drive our success.

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