Digital Marketing

3 days ago


Gurgaon, Haryana, India Organic 121 Full time

Company: Genestac Therapeutics

Location: Gurgaon

Experience: 2–5 Years preferred

Employment Type: Full-time

Job Summary

Genestac Therapeutics is looking for a skilled and compliance-aware Digital Marketer to drive high-quality leads and brand visibility through Meta Ads, Google Ads, YouTube Ads, SEO, and other digital marketing channels. The ideal candidate should have experience in healthcare/pharma marketing, understand regulatory considerations, and be capable of managing end-to-end digital marketing campaign.

Key Responsibilities

  • Plan, execute, and optimize lead generation campaigns through Meta Ads, Google Ads, YouTube Ads, and other digital platforms
  • Manage and improve SEO performance (on-page, off-page, and keyword strategy) to increase organic traffic and leads
  • Monitor, analyze, and optimize campaign performance to achieve better CPL, CPA, and ROI
  • Ensure all digital marketing activities comply with healthcare and pharma advertising guidelines
  • Optimize website and landing pages for conversion rate improvement (CRO)
  • Track performance using analytics tools and prepare regular reports with insights
  • Coordinate with content and design teams for ad creatives and messaging
  • Stay updated with latest digital marketing trends, tools, and platform policies.

Required Skills & Qualifications

  • Proven experience in lead generation through Meta Ads, Google Ads, and YouTube Ads
  • Strong understanding of SEO for healthcare/pharma websites
  • Hands-on experience with Google Analytics, Search Console, Ads Manager
  • Knowledge of CRM, email marketing, or WhatsApp marketing
  • Knowledge of conversion tracking, pixels, and tagging
  • Understanding of healthcare compliance and ad policies
  • Strong analytical and communication skills


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