Digital and Content Strategist

4 days ago

Bengaluru, Karnataka, India Odigma Full time

Company Description

Odigma is a leading digital marketing company in India, specializing in delivering performance-driven solutions for some of the country's biggest brands across industries such as hospitality, automobile, beauty and fashion, healthcare, and electronics. With over a decade of experience, Odigma provides end-to-end digital marketing services, including Social Media Marketing, Search Engine Marketing, SEO, Online Reputation Management, Website Development, and more. By prioritizing performance, we ensure impactful and clear results for our clients through intelligent and effective communication strategies.

Role Description

This is a full-time, on-site role for a Digital and Content Strategist, located in Bengaluru. The Digital and Content Strategist will be responsible for designing and executing content strategies, managing content across platforms, and delivering high-quality content in alignment with client and business goals. Responsibilities include content writing, creating engaging digital communications, overseeing web content, and developing strategies to enhance online visibility and engagement.

Qualifications

  • Strong skills in Content Strategy, Content Management, and Content Development
  • Proficiency in Web Content Writing and Writing, with the ability to create engaging and impactful content
  • Experience collaborating with design and marketing teams to execute comprehensive marketing campaigns
  • Understanding of digital marketing principles and familiarity with SEO practices
  • Excellent communication, organizational, and project management skills
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field
  • Experience with analytics tools and content performance measurement is a plus

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