
Digital Marketing Specialist
4 days ago
We are seeking a results-driven and creative Digital Marketing Specialist to develop, implement, track, and optimize digital marketing campaigns across all digital channels. The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital campaigns from concept to execution.
Key Responsibilities:
- Plan and execute all digital marketing campaigns, including PPC/SEO/SEM/SMM, email marketing, social media, and display advertising.
- Create engaging content and manage publishing across platforms (Facebook, Instagram, Google Ads, etc.).
- Perform ongoing keyword discovery, expansion, and optimization for search campaigns.
- Utilize A/B testing and other optimization techniques for ad copies, landing pages, and email campaigns.
Requirements:
- 2–5 years of experience in digital marketing.
- Hands-on experience with Google Ads, Meta Ads platforms.
- Proficiency in SEO/SEM, Google Analytics, and marketing automation tools.
- Knowledge of HTML/CSS is a plus but not required.
- Strong analytical skills and data-driven thinking.
- Excellent verbal and written communication skills.
Job Type: Full-time
Pay: ₹15, ₹25,000.00 per month
Work Location: In person
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