Ecommerce Manager

2 weeks ago

Varanasi, Uttar Pradesh, India Hi-Tech HR Services Full time

Key Responsibilities:

  • Strategy & Planning: Develop and implement end-to-end e-commerce strategy, including sales targets and channel expansion (brand site, marketplaces).
  • Website Management: Oversee site design, functionality, content, merchandising, and product listings to enhance user experience (UX).
  • Digital Marketing: Manage campaigns across SEO, SEM (PPC), email, social media, and affiliates to drive traffic and conversions.
  • Performance Optimization: Use A/B testing, conversion rate optimization (CRO), and data analysis to improve sales funnels and customer journey.
  • Data Analysis: Monitor KPIs (traffic, AOV, CAC, ROAS) using tools like Google Analytics, reporting insights to leadership.
  • Cross-Functional Collaboration: Work with IT, marketing, creative, logistics, and customer service teams for seamless operations.
  • Promotions & Campaigns: Plan and execute promotional offers, new product launches, and seasonal campaigns.
  • Team Leadership: May involve hiring, training, and managing junior e-commerce staff.

Job Type: Full-time

Pay: ₹30, ₹70,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Health insurance
  • Paid sick time
  • Provident Fund

Work Location: In person

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