Creative Director
1 week ago
Job description
About Open Secret:
Open Secret is a brand with a vision to make every Indian family eat better. Powered by a strong operating team of strategists and marketers from Harvard Business School, IIM, and IIT with 40+ years of collective FMCG experience and backed by the strongest set of mentors. Open Secret began as a challenger F&B brand offering a range of unjunked snacks from no-maida cookies to unjunked chocolates and a better-for-you bhujia. In 2021, Open Secret expanded its focus to become a one-stop platform for all things unjunked to cater to the consumer desire for 'better-for-you' food and beverage options across the day. Working closely with nutritionists and food experts.
About the Founder & CEO:
Ahana Gautam is an experienced operator with a passion to build and grow the biggest consumer brands in India. She has a B.Tech from IIT Bombay and an MBA from Harvard Business School. She started her career at P&G where she worked across multiple functions - supply chain, finance and marketing. Ahana grew her passion for food brands at General Mills in the US where she launched natural and organic products.
Key Responsibilities:
Lead the Team, Video Shooting & Production: Performance Marketing for the new product launch, Plan and shoot high-quality videos for Instagram, LinkedIn, YouTube, etc.
Video Editing: Edit reels, stories, product demos, and brand films with a strong sense of storytelling.
Graphic Design: Create engaging and on-brand creatives for digital platforms, ads, and campaigns.
Packaging Design: Work on product packaging design aligned with brand identity.
Content Ideation: Collaborate with marketing and product teams to brainstorm visual concepts that convert.
Platform-Specific Content: Adapt creatives and videos for each platform's best practices.
You Bring:
A strong portfolio of work (reels, social media content, packaging, etc.)
Proficiency in tools like Adobe Premiere Pro, After Effects, Photoshop, Illustrator, Canva, etc.
Knowledge of trends across Instagram, LinkedIn, and other digital platforms.
A strong eye for aesthetics, branding, and detail.
Ability to manage multiple projects and meet quick deadlines.
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