Market Activation Manager

4 days ago

India Capco Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Job Title: Market Activation Manager

About Us

"Capco, a Wipro company, is a global technology and management consulting firm. Awarded with Consultancy of the year in the British Bank Award and has been ranked Top 100 Best Companies for Women in India 2022 by Avtar & Seramount. With our presence across 32 cities across globe, we support 100+ clients across banking, financial and Energy sectors. We are recognized for our deep transformation execution and delivery.

WHY JOIN CAPCO?

You will work on engaging projects with the largest international and local banks, insurance companies, payment service providers and other key players in the industry. The projects that will transform the financial services industry.

MAKE AN IMPACT

Innovative thinking, delivery excellence and thought leadership to help our clients transform their business. Together with our clients and industry partners, we deliver disruptive work that is changing energy and financial services.

#BEYOURSELFATWORK

Capco has a tolerant, open culture that values diversity, inclusivity, and creativity.

CAREER ADVANCEMENT

With no forced hierarchy at Capco, everyone has the opportunity to grow as we grow, taking their career into their own hands.

DIVERSITY & INCLUSION

We believe that diversity of people and perspective gives us a competitive advantage.

MAKE AN IMPACT

  • Locations - Across Locations

Experience: 8 Years

Notice period –Immediate-30 days

Please see JD below:

Key Responsibilities:

  • Develop and manage robust business readiness plans, including change impact assessments, Go-to-Market strategies, training, and communications plans.

  • Oversee business readiness activities for the launch of new features on digital channels, ensuring compliance with regulatory approvals.

  • Support markets with internal/external communications, training for frontline staff, and migration/implementation planning.

  • Lead post-launch activities, including Hypercare reporting, and track customer responses and operational performance.

  • Manage dependencies, risks, and issues while ensuring timely delivery and minimal disruption.

  • Provide leadership to a team of Digital Market Activation Analysts.

Required Skillsets:

  • Experience in digital transformation programs with expertise in online and mobile platforms.

  • Strong understanding of agile cross-functional teams and delivering digital change at scale.

  • Excellent stakeholder management and communication skills to collaborate with global teams.

  • Ability to produce Go-to-Market plans with KPIs and ensure smooth delivery of digital initiatives.

  • Background in risk management, compliance, and regulatory approvals.

  • Experience in MI & analytics reporting and tracking business benefits post-launch.

  • Leadership experience, including team management, recruitment, and performance coaching.

Good-to-Have Skills:

  • Familiarity with IT project management methodologies and agile frameworks.

  • Expertise in process improvement, change management, and migration planning.

  • Experience in the financial services domain (banking, wealth, insurance) is desirable.

Location: Pune/Hyderabad/Bengaluru/Gurgaon/Chennai

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