Social Media Manager

1 day ago

Kakkanad Kochi Kerala, India Search Ally Agency Full time ₹ 5,00,000 - ₹ 15,00,000 per year

About Search Ally Agency

Search Ally Agency is a leading white-label digital marketing service provider for marketing agencies. We specialize in SEO, PPC, social media marketing, content strategy, web development, and analytics. With over 12 years of experience, we empower agencies by enhancing their service offerings and delivering exceptional client results through data-driven strategies and cutting-edge technologies. We foster a collaborative and dynamic work environment where creativity and innovation are celebrated.

Role Overview:

We are looking for an experienced Social Media Manager to lead our social media presence and drive brand growth across platforms. The ideal candidate will be a creative strategist with strong content, analytical, and leadership skills — capable of building campaigns that engage audiences, strengthen brand identity, and deliver measurable results.

Key Responsibilities

  • Develop and implement comprehensive social media strategies to increase engagement, reach, and conversions.
  • Plan and manage the social media content calendar across LinkedIn, Instagram, Facebook, and YouTube.
  • Oversee content creation, curation, and publishing, ensuring consistency in brand voice, tone, and visual identity.
  • Collaborate with the design, video, and content teams to produce engaging posts, reels, and campaigns.
  • Leverage AI-based and analytical tools to monitor trends, measure performance, and analyze competitors.
  • Manage paid social campaigns (Meta Ads, LinkedIn Ads, YouTube, etc.)—optimize performance and report on ROI.
  • Track and report monthly performance metrics highlighting growth, engagement, and conversion trends.
  • Foster community engagement by responding to comments, messages, and inquiries promptly and professionally.
  • Stay updated on emerging trends, algorithms, and technologies to keep the brand ahead of the curve.
  • Work closely with cross-functional teams to align campaigns with marketing, sales, and branding goals.

Required Skills and Experience

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum 4 years of experience managing social media for brands or digital agencies.
  • Proven track record in strategy development, content planning, and campaign execution.
  • Strong knowledge of analytics tools (Meta Insights, LinkedIn Analytics, Google Analytics, etc.).
  • Hands-on experience with social media management platforms (Hootsuite, Buffer, Sprout Social, or similar).
  • Excellent communication, creativity, and copywriting skills.
  • Ability to interpret data, derive insights, and make data-driven decisions.
  • Familiarity with AI-based marketing tools and automation workflows is an added advantage.

Qualifications

Any degree or diploma in media, communication, digital marketing, or visual arts will be considered.

Benefits

  • As per industry standards

Job Types: Full-time, Permanent

Work Location: In person

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