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Senior Content Writer
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Job Title: SEO Content Writer
Location: Gurgaon
Job Type: Full-time
Experience Level: Mid-Level
Job Summary:
As an SEO Content Writer, you will be responsible for developing high-quality, original content that resonates with our target audience and improves our website's visibility and ranking on search engines. You'll work on blog posts, guest articles, website content, landing pages, ad copies, more, driving traffic and engagement through strategic keyword targeting and backlink opportunities.
Key Responsibilities:
- Research and write engaging, original, and SEO-friendly content for blogs, web pages, landing pages, email campaigns, and more.
- Conduct comprehensive keyword research using tools like Ahrefs, SEMrush, or Google Keyword Planner.
- Create and pitch guest posts to relevant websites and blogs to earn backlinks and boost domain authority.
- Optimize existing content for on-page SEO (meta tags, headers, internal linking, keyword density, etc.).
- Collaborate with the SEO and marketing team to develop and execute content strategies aligned with business goals.
- Write content tailored to the brand's tone and target audience, ensuring consistency and quality across platforms.
- Track and measure content performance through analytics tools and make data-driven improvements.
- Stay current on SEO trends, Google algorithm updates, and content marketing strategies.
Requirements:
- 3 to 5 years of proven experience in content writing with a focus on SEO and digital marketing.
- Strong portfolio showcasing published articles, blog posts, or guest contributions.
- In-depth knowledge of SEO principles and content optimization techniques.
- Experience with keyword research tools (e.g., Ahrefs, SEMrush, Ubersuggest).
- Ability to write clear, concise, and error-free copy tailored to various audiences.
- Familiarity with content management systems like WordPress.
- Basic understanding of backlinking and off-page SEO strategies.
- Strong communication, time management, and organizational skills.
Why Join Us?
- Work in a collaborative and creative environment.
- Opportunities for growth and skill development
- Competitive compensation and performance bonuses
