Marketing Executive

1 week ago

Mahindra Company Gate Pune, India Rasco Industries Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Industrial Automation Marketing Executive

Key Responsibilities:

- Develop Marketing Strategies: Create and implement marketing plans to reach new customers and increase sales in the industrial automation sector like SPM manufacturing and Assembly lines.

-Have knowledge about the technical and materialistic activities align with our company.

- Manage Campaigns: Design, execute, and optimize marketing campaigns across multiple channels, including digital, social media, and email marketing.

- Lead Generation: Identify and pursue new business opportunities, managing lead generation and conversion processes.

- Client Relationships: Build and maintain strong relationships with existing clients, understanding their needs and providing tailored solutions.

- Market Analysis: Analyze market trends, competitor activity, and customer behavior to inform marketing strategies.

- Team Collaboration: Work closely with cross-functional teams, including sales, product, and content teams, to ensure aligned marketing efforts.

Required Skills and Experience:

- Industrial Automation Knowledge: Understanding of industrial automation systems, technologies, and industry trends.

- Digital Marketing: Experience with digital marketing channels, including email, social media, and content marketing.

- Data Analysis: Ability to analyze data, track campaign performance, and make data-driven decisions.

- Communication: Excellent communication and project management skills, with ability to work with various stakeholders.

- Experience: 3+ years of experience in marketing automation or digital marketing, preferably in the industrial automation sector.

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