Digital Marketing Manager

1 week ago


Cochin, Kerala, India Hire22 Full time ₹ 6,00,000 - ₹ 18,00,000 per year

We are seeking an experienced Digital Marketing Manager with a proven track record in generating high-quality leads within the Forex and financial trading industry to join our team

Key Responsibilities:

  • Develop and execute digital marketing strategies:
    Design, implement, and manage digital marketing campaigns across various channels including social media, email marketing, and display advertising.
  • Manage social media presence:
    Oversee content creation, posting, and interaction across all social media platforms to grow followers, engagement, and brand loyalty.
  • Content strategy and management:
    Create and manage digital content across platforms (website, blogs, emails, social media) to engage the target audience and drive conversions.
  • Analyze and optimize campaigns:
    Measure and report on campaign performance using analytics tools (e.g., Google Analytics, HubSpot, etc.) and optimize marketing efforts based on insights.
  • Lead generation:
    Develop strategies to generate leads and increase conversion rates through targeted digital efforts.
  • Stay updated on digital trends:
    Keep up-to-date with industry trends, new technologies, and best practices in digital marketing.

Qualifications:

  • Education:
    Bachelor's degree in Marketing, Business, Digital arts, or a related field.
  • Experience:
    3-5 years of experience in digital marketing with a proven track record of managing successful campaigns.
  • Skills:
  • Strong understanding of digital marketing channels social media, email marketing, display advertising).
  • Hands-on experience with tools such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing platforms.
  • Familiarity with content management systems (CMS) and customer relationship management (CRM) tools.
  • Excellent communication, analytical, and project management skills.
  • Strong creative thinking and problem-solving abilities.
  • Experience with budgeting and campaign analysis. and Forex and financial trading industry


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