
Social Media Executive
1 week ago
We are looking for a creative, result-driven Social Media Executive to join our team. The ideal candidate should have hands-on experience in growing Instagram and YouTube channels, with strong skills in content ideation, planning, execution, and analytics. This role requires a mix of creativity, strategic thinking, and technical know-how to build an engaging online presence for our brand.
Key Responsibilities:
Content Strategy & Creation:
- Plan, ideate, and execute engaging content for Instagram & YouTube (Reels, Shorts, Posts, Stories, and Long-form videos).
- Use AI tools (ChatGPT, Canva, Adobe Express, CapCut, etc.) for content creation, scripting, and designing.
- Ensure content aligns with brand guidelines and resonates with the target audience.
Video Production & Editing:
- Manage and coordinate property/photo/video shoots (basic camera handling training will be provided).
- Edit raw footage into high-quality Reels, Shorts, and videos optimized for social media.
- Repurpose content across different platforms for maximum reach.
Social Media Growth & Management:
- Drive organic growth on Instagram and YouTube through consistent posting, SEO optimization, hashtags, and engagement strategies.
- Monitor analytics, track performance, and optimize strategies to improve reach, engagement, and followers/subscribers.
- Stay up to date with the latest platform trends, algorithms, and best practices.
Campaigns & Brand Building:
- Collaborate with the marketing team to design and execute promotional campaigns.
- Experiment with storytelling formats to make the brand stand out online.
- Represent the brand in a professional manner during shoots or live interactions.
Requirements:
- Proven experience in Instagram and YouTube content growth & management.
- Strong knowledge of content ideation, planning, and execution.
- Creativity in storytelling with an eye for design and aesthetics.
- Basic video/photo editing skills (CapCut, Premiere Pro, Canva, etc.).
- Familiarity with AI and social media tools for faster content creation.
- Ability to handle multiple projects and adapt strategies based on feedback.
- Team player with a collaborative and proactive mindset.
Preferred Qualifications:
- 1–3 years of professional experience in social media management/content creation.
- Prior exposure to real estate, lifestyle, or luxury brands is a plus.
- Strong understanding of YouTube SEO, analytics, and Instagram algorithms.
Perks & Growth:
- Opportunity to work in a fast-growing, creative industry.
- Hands-on training in photography, videography, and AI tools.
- Flexible working hours with performance-driven rewards.
- A platform to build strong industry experience in digital marketing.
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