Digital Marketing Lead

1 day ago

Vijayawada, Andhra Pradesh, India Kloudbricks Full time ₹ 3,78,187 per year

Job Summary:

We are looking for a results-driven and creative Digital Marketing Lead with 2–3 years of experience in managing and executing digital marketing campaigns. The ideal candidate will have hands-on expertise in SEO, SEM, social media, content marketing, and lead generation, while also being capable of strategizing and guiding a small team.

Key Responsibilities:

  • Develop and execute digital marketing strategies to drive brand awareness, traffic, and qualified leads.
  • Plan and manage SEO/SEM, email marketing, social media, and paid ad campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
  • Optimize website content, landing pages, and digital assets for better engagement and conversions.
  • Monitor and analyze campaign performance using analytics tools (Google Analytics, Search Console, HubSpot, etc.).
  • Lead A/B testing initiatives to improve CTR, conversion rates, and ROI.
  • Collaborate with sales and product teams to align marketing activities with business goals.
  • Manage budgets, timelines, and vendors/agencies as required.
  • Stay updated with digital marketing trends, tools, and best practices.

Required Skills & Qualifications:

  • 3–4 years of proven experience in digital marketing roles.
  • Strong knowledge of SEO, SEM, Google Ads, Meta Ads, and LinkedIn Ads.
  • Hands-on experience with tools like Google Analytics, HubSpot, Mailchimp, SEMrush, or similar.
  • Excellent communication, analytical, and project management skills.
  • Ability to strategize as well as execute campaigns end-to-end.
  • Team management/mentorship experience is a plus.

Why Join Us?

  • Opportunity to lead digital growth initiatives.
  • Collaborative and growth-oriented work environment.
  • Competitive salary and performance-based incentives.

Job Type: Full-time

Pay: ₹9, ₹31,154.25 per month

Work Location: In person

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