
B2C Digital Marketing Manager
1 week ago
Lead B2C marketing for our product Spark Studios edtech programs in India and UAE, plus UAE-based beauty brands. Drive cross-market digital campaigns, brand building, and user acquisition remotely from Chandigarh.
Key Responsibilities:
- Plan and execute marketing strategies tailored for India (Spark Studio), UAE (Spark Studio + beauty).
- Manage digital campaigns: social media, paid ads, influencer outreach.
- Develop content and engage online communities for both sectors.
- Track performance metrics, optimize ROI using analytics tools.
- Collaborate with cross-border teams and vendors for smooth execution.
Requirements
Requirements:
- 2+ years B2C marketing, ideally in Edtech and/or beauty sectors.
- Strong knowledge of India and UAE markets and consumer behaviour.
- Skilled in digital marketing, content creation, and analytics.
- Excellent communication; Hindi/Arabic a plus.
- Self-driven, organized, and able to work remotely with multi-market teams.
Success Metrics:
- Increased Spark Studio enrolments (India & UAE).
- Higher conversions and sales for UAE beauty brands.
- Strong brand growth and marketing ROI.
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