Social Media Specialist

6 days ago

Model Town Delhi Delhi, India Banaco Overseas Private Limited Full time ₹ 3,84,000 - ₹ 4,20,000 per year

Job Description: Social Media Specialist

Position: Social Media Specialist

Location: B3/9, Near Model town metro station, (near by Location Prefered

Salary Range: [ ]per month

Experience Required: 4–5 Years (Preferred in FMCG/Consumer Goods/Brand Marketing)

About the Role

We are looking for a creative and result-driven Social Media Specialist to manage our company's digital presence across multiple platforms. The candidate will be responsible for designing engaging graphics, managing company profiles, creating social media advertisements, and driving business growth through effective online strategies.

Key Responsibilities

  • Develop, implement, and manage the company's social media strategy to increase brand awareness and engagement.
  • Create and design social media posts, advertisements, and campaigns aligned with company goals.
  • Handle graphic designing for posts, advertisements, and company promotional materials.
  • Maintain and update the company profile across all relevant digital platforms.
  • Manage and grow the company's presence across platforms such as LinkedIn, Instagram, Facebook, Twitter, and YouTube.
  • Analyze campaign performance and provide insights to improve reach, engagement, and conversion.
  • Collaborate with the marketing and sales teams to align social strategies with business growth objectives.
  • Stay updated with the latest social media trends, tools, and best practices.

Requirements

  • Proven experience as a Social Media Specialist / Digital Marketing Executive or similar role.
  • Strong knowledge of social media platforms, paid advertisements, and analytics tools.
  • Proficiency in graphic design software (Adobe Photoshop, Illustrator, Canva, CorelDRAW, etc.).
  • Excellent copywriting, communication, and presentation skills.
  • Ability to manage multiple platforms and campaigns simultaneously.
  • Creative mindset with attention to detail.

Preferred Qualifications

  • Experience in FMCG or related industries.
  • Knowledge of SEO and basic website management is a plus.
  • Ability to analyze data and provide growth-driven strategies.

What We Offer

  • Competitive salary package { } with growth opportunities.
  • Dynamic and creative work environment.
  • Opportunity to contribute directly to brand visibility and business expansion.

Job Type: Full-time

Pay: ₹32, ₹35,000.00 per month

Benefits:

  • Paid time off

Work Location: In person

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