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Hiring For Social Media

2 weeks ago

Delhi NCR New Delhi, India JAIPURIA GROUP OF EDUCATIONAL INSTITUTIONS Full time ₹ 9,00,000 - ₹ 12,00,000 per year

ob Summary:

We are seeking a data-savvy, AI-enabled Social Media Strategist & Content Manager to lead and execute strategic content initiatives across all digital platforms. The ideal candidate is not only a creative storyteller but also skilled in using AI tools and analytics to enhance content performance and engagement. You will be responsible for crafting impactful content, developing data-driven strategies, managing online reputation, and building an active and loyal online community.

Key Responsibilities:

Social Media Strategy & Management

Develop, implement, and manage a cross-platform social media strategy (Instagram, LinkedIn, Facebook, Twitter, YouTube, etc.)

Plan and maintain an organized content calendar aligned with brand and campaign goals

Use AI tools to research trends, optimize post timing, and personalize audience targeting

Monitor key metrics (reach, engagement, sentiment, etc.) and adapt strategy accordingly

Track emerging trends, platform updates, and competitor activity to maintain relevance

Content Management & AI-Driven Creation

Create and curate original, high-quality content including posts, reels, videos, blogs, carousels, infographics, etc.

Use AI tools (e.g., ChatGPT, Jasper, Canva AI, Lumen5, etc.) to streamline content ideation, creation, and automation

Write clear, persuasive, and brand-aligned copy for social content

Capture or direct visual content (photos/videos) and perform basic editing using tools like Adobe Suite, CapCut, Canva

Collaborate with design, marketing, and leadership teams to ensure consistent messaging and branding

Online Reputation Management (ORM)

Proactively monitor and respond to comments, DMs, reviews, and brand mentions across platforms

Handle escalations and coordinate with internal teams for issue resolution

Analyze sentiment trends and provide insights for improving brand perception

Maintain a positive and consistent brand voice in all public interactions

Requirements:

Masterss/ Bachelors degree in marketing, Communications, Digital Media, or a related field

Minimum 5 years of experience in social media strategy and content management

Strong command of written English and visual storytelling

Proficiency in tools such as Canva, Adobe Suite, CapCut, Meta Business Suite, Hootsuite, and social media analytics dashboards

Hands-on experience with AI tools for content research, generation, and analysis

Strong analytical skills and ability to derive actionable insights from data

Ability to manage multiple projects, work independently, and collaborate cross-functionally

Preferred Skills:

Working knowledge of ChatGPT, Jasper, Lumen5, Grammarly, and other AI-based content tools

Basic understanding of SEO and keyword optimization for blogs and captions

Experience managing social media handles and  running online engagement events

Familiarity with brand monitoring and sentiment analysis tools