Senior Power BI Developer

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities.

Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore.

WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500.

Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.

Why we're hiring:

At WPP, technology is at the heart of everything we do, and it is WPP IT's mission to enable everyone to collaborate, create and thrive. WPP IT is undergoing a significant transformation to modernise ways of working, shift to cloud and micro-service-based architectures, drive automation, digitise colleague and client experiences and deliver insight from WPP's petabytes of data.

WPP Media is the world's leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis and data and technology company Choreograph. WPP Medias portfolio includes Data & Technology, Investment and Services, all united in a vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

The WPP Media team in WPP IT are the technology solutions partner for the WPP Media group of agencies and are accountable for co-ordinating and assuring end-to-end change delivery, managing the WPP Media IT technology life-cycle and innovation pipeline.

As part of the global Data & Measure team, this role will play a key part in building scalable, insightful and user-centric data products. Working closely with global stakeholders and cross-functional teams, the Senior Power BI Developer will lead both the frontend development and backend data modeling for business-critical dashboards and analytics solutions.

This is not a pure report-builder role — success depends on a solid understanding of data architecture, ETL, and integration, paired with sharp visual storytelling and dashboard design.

What you'll be doing:

• Primary Responsibilities:
  • Design and build interactive dashboards and reports using Power BI
  • Work closely with product teams to understand reporting needs and translate them into scalable data products
  • Own data transformation and modeling in Power Query and DAX
  • Maintain and optimize data flows, datasets, and semantic models
  • Ensure data accuracy, usability, and access control across published solutions
  • Collaborate with backend teams to shape data sources for frontend consumption
  • Document BI solutions, including business logic, KPIs, and metadata
  • Partner with global teams to define standards and reuse patterns
• Additional Responsibilities:
  • Support Power BI integration into existing or evolving global platforms, such as Measure.
  • Contribute to defining global best practices for BI and self-service enablement
  • Participate in data quality reviews and source system integration discussions
  • Guide junior developers or offshore partners when necessary

What you'll need:

• Required Skills:
  • Bachelor's degree in computer science, Engineering, or related field
  • 5 years of experience with Power BI development (incl. DAX, Power Query)
  • Experience working with large datasets and complex data models
  • Strong understanding of SQL and backend data principles
  • Ability to bridge business needs with technical implementation
  • Excellent data visualization and storytelling skills
  • Experience working in cross-functional, global teams
  • Strong English communication skills (verbal and written)
• Preferred Skills:
  • Experience with Azure SQL, Synapse, or similar data platforms
  • Familiarity with Azure Data Factory (ADF) for orchestrating data pipelines and ETL processes
  • Exposure to data warehousing or MDM concepts
  • Familiarity with DevOps processes and version control (e.g., Git)
  • Experience working in an agile or product-based environment
  • Power Platform exposure (Power Automate, Power Apps) is a plus

Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

What we'll give you:

Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

#LI-Onsite

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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