Digital Marketing Manager

2 weeks ago

Delhi Greater Noida NCR Noida, India Delhi Eduskills Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Job Title: Digital Marketing Manager

Company: Delhi Eduskills (EdTech Company)

Location: Noida

Employment Type: Full-time

About Us

Delhi Eduskills is a fast-growing EdTech company committed to providing high-quality online

courses for undergraduate and postgraduate learners. We are expanding our digital presence and

looking for a passionate Digital Marketing Manager to lead our paid campaigns and drive

measurable results.

Key Responsibilities

- Plan, execute, and optimize Google Ads (Search, Display, YouTube) and Meta Ads

(Facebook, Instagram) campaigns.

- Manage marketing budgets effectively to maximize ROI & CPL (Cost Per Lead).

- Drive lead generation campaigns to meet monthly student acquisition targets.

- Conduct market research and competitor analysis to identify new opportunities.

- Track, measure, and report performance of paid campaigns using Google Analytics, Meta Ads

Manager, and other tools.

- Work closely with the sales team to ensure lead quality and conversion.

- Stay updated with the latest digital marketing trends and tools.

Requirements

- Proven experience (3+ years) in managing Google & Meta paid campaigns with successful lead

generation outcomes.

- Strong knowledge of budget management & performance marketing.

- Hands-on experience with Google Analytics, Tag Manager, Meta Ads Manager, and CRM

integrations.

- Excellent analytical skills to interpret campaign data and optimize accordingly.

- Experience in the EdTech sector is a strong plus.

- Strong communication and teamwork skills.

What We Offer

- Competitive salary + performance incentives.

- Opportunity to grow with a fast-scaling EdTech brand.

- Dynamic and collaborative work environment.

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