Performance Marketing

2 days ago


Bengaluru, Karnataka, India Theoli Full time ₹ 5,00,000 - ₹ 15,00,000 per year
    Job Title: Performance Marketing Specialist

 Location: 4th floor. 765, 16th main road, 22nd Cross Rd, Sector 3, HSR Layout,  Bengaluru,  Karnataka 560102

  Experience: 1+ year in performance marketing/Google ads

Key Responsibilities:
  • Plan, execute, and optimise paid marketing campaigns across Google Ads, Facebook, Instagram, and other digital platforms.
  • Monitor campaign performance, analyze data, and make data-driven decisions to improve ROI.
  • Conduct A/B testing on ad creatives, landing pages, and targeting strategies.
  • Manage budgets efficiently to maximize lead generation and conversion rates.
  • Research and implement new strategies to improve campaign effectiveness.
  • Collaborate with content and design teams to create engaging ad creatives.
  • Generate performance reports and provide insights for continuous improvement.
Requirements:
  • 1+ year of experience in performance marketing or digital advertising.
  • Hands-on experience with Google Ads, Meta Ads (Facebook & Instagram), and other paid channels.
  • Strong analytical skills and proficiency in Google Analytics, SEMrush, or similar tools.
  • Experience in managing campaign budgets and optimizing for conversions.
  • Good understanding of audience targeting, bidding strategies, and retargeting.
  • Self-motivated, detail-oriented, and result-driven.


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