Project Digital Marketing Manager

1 week ago

Mohali, Punjab, India Swastika Web Technology Full time ₹ 12,00,000 - ₹ 15,00,000 per year

We are seeking an experienced
Project Digital Marketing Manager
with 5-7 years of proven expertise in digital marketing for e-commerce international fashion brands. The ideal candidate should be expert in
Google Ads, Meta Ads, SEO, and data-driven marketing
, with additional technical knowledge in
Python
for automation and analytics. This role requires managing cross-functional teams and driving performance across the
US marketplace
.

Key Responsibilities

  • Plan, execute, and optimize
    digital marketing strategies
    across Google Ads, SEO, and other performance channels.
  • Manage marketing budgets and ensure strong ROI through data-driven campaigns.
  • Lead and collaborate with cross-functional teams including content, design, merchandising, and development.
  • Analyze campaign performance and generate actionable insights using data visualization and automation (Python skills preferred).
  • Ensure SEO best practices for product pages, category pages, and seasonal campaigns.
  • Stay updated with the latest digital trends, fashion e-commerce benchmarks, and US market consumer behavior.
  • Drive growth in the
    US marketplace
    with innovative and conversion-focused marketing strategies.
  • Work closely with leadership to align digital marketing strategies with overall business goals.

Requirements

  • 4–5 years
    of experience in digital marketing, preferably in
    fashion e-commerce
    .
  • Proven expertise in
    Google Ads, SEO, and performance marketing
    .
  • Knowledge of
    Python
    for marketing automation, reporting, and campaign optimization.
  • Experience managing and collaborating with
    cross-functional teams
    .
  • Prior work experience in the
    US marketplace
    is a must.
  • Strong analytical mindset with the ability to interpret data and make strategic decisions.
  • Excellent communication, leadership, and project management skills.

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