
Amazon PPC Manager
13 hours ago
Job Summary:
We are looking for a motivated and detail-oriented
Amazon PPC Manager
with at least
1 year of hands-on experience
in managing pay-per-click (PPC) advertising campaigns on Amazon. The ideal candidate should have a good understanding of Amazon Seller Central, Sponsored Ads, and keyword optimization to drive traffic, increase conversions, and maximize ROI.
Key Responsibilities:
- Manage and optimize Amazon Sponsored Ads (Sponsored Products, Sponsored Brands, Sponsored Display).
- Plan, launch, and optimize
Amazon Sponsored Ads
(Sponsored Products, Brands, Display) in alignment with marketplace goals (US, UK, IN). - Conduct keyword research and analysis to build and refine campaign structure.
- Monitor daily performance and budgets to ensure profitability.
- Analyze ACoS, CTR, CVR, impressions, and other KPIs to optimize campaigns.
- Create and manage automatic and manual campaigns, adjusting bids and budgets accordingly.
- Prepare weekly and monthly performance reports with actionable insights.
- Perform competitor analysis and stay up-to-date with Amazon PPC trends.
- Collaborate with the content and listing optimization team to align ad strategy with product goals.
- Use tools like Helium 10, Jungle Scout, or others (if applicable) for keyword and product research.
Requirements:
- 1 year of proven experience
managing Amazon PPC campaigns. - Familiarity with
Amazon Seller Central
and PPC tools. - Good analytical skills with the ability to draw insights from data.
- Understanding of ACoS, TACoS, ROAS, CTR, CPC, etc.
- Knowledge of keyword match types, negative keywords, and campaign segmentation.
- Proficiency in Excel/Google Sheets for reporting and analysis.
- Basic understanding of Amazon SEO and product listing optimization is a plus.
- Strong attention to detail and time management.
Preferred Qualifications:
- Experience with international marketplaces (Amazon US, UK, etc.) is a plus.
- Certification in Amazon Advertising (optional but desirable).
- Experience with tools like DataHawk, Sellics, or similar is a bonus.
What We Offer:
- Competitive salary and performance bonuses.
- Opportunity to grow within a fast-paced e-commerce environment.
- Remote/flexible working options.
- Learning and development support.
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