Buissness to Goverment

Company Overview

Genus Electrotech Ltd. is a leading name in the electrical and electronics sector in India, boasting an advanced manufacturing facility and a skilled professional team. As a top EMS company, Genus Electrotech Ltd. efficiently produces and distributes a diverse range of products globally. Headquartered in Gandhidham, the growth and agility of the company reflect its commitment to excellence and innovation in the appliances, electrical, and electronics manufacturing industry.

Job Overview

We are seeking a Senior-level Business to Government (B2G) Marketing professional to join our team on a full-time basis in Kutch district, Gandhidham, Anjar. The ideal candidate will have between 7 to 10 years of work experience. The role involves strategic marketing efforts tailored to government clients, tender management, and driving successful contract negotiations to ensure alignment with our business objectives.

Qualifications and Skills

• B2G Marketing Strategy (Mandatory skill): Develop and execute strategic marketing plans for government sector engagement, ensuring alignment with company goals.
• Tender Management (Mandatory skill): Oversee the preparation, submission, and follow-up of tenders to secure advantageous contracts with government entities.
• Contract Negotiation (Mandatory skill): Execute and oversee complex contract negotiations with government clients, safeguarding the company's interests.
• Market Intelligence: Gather and analyze data on market trends, competitors, and customer needs to inform strategic decision-making.
• Public Sector Tendering: Demonstrate a comprehensive understanding of public sector tender processes to enhance success rates.
• Stakeholder Management: Build and maintain strong relationships with key government stakeholders to drive business growth.
• Proposal Development: Lead the creation and submission of compelling proposals that effectively meet government client needs.
• Digital Marketing: Implement digital marketing strategies to enhance visibility and engagement with government clients.

Roles and Responsibilities

• Develop comprehensive marketing strategies targeting government clients, ensuring a strong alignment with company objectives.
• Manage the end-to-end tendering process, including documentation, submission, and post-submission negotiations.
• Lead contract negotiations with government entities, focusing on maximizing value and minimizing risk.
• Conduct thorough market research to identify trends, opportunities, and competitive insights within the B2G space.
• Forge and nurture strategic relationships with government stakeholders to enhance business opportunities.
• Coordinate proposal development activities, ensuring timely and accurate submission of well-crafted proposals.
• Leverage digital marketing initiatives to enhance company presence and engagement in the government sector.
• Collaborate with internal teams to ensure cohesive execution of strategic B2G marketing plans.