Social Media Manager

6 days ago

Delhi, Delhi, India DC Consultants Full time ₹ 12,00,000 - ₹ 36,00,000 per year


Job Description:

 We have an urgent opening for the position of Social Media Manager for a reputed Company fitness Industry at the  Delhi location

Responsibility:

  • Work closely with the marketing team to develop social media campaigns that help to achieve corporate marketing goals
  • Designing monthly, quarterly, and yearly digital media strategy in line with the business objective.
  • Designing end-to-end social media campaigns and strategizing brand building activities
  • Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams
  • Monitor the company's social media accounts and offer constructive interaction with users
  • Create methods for finding and solving online customer reviews
  • Analyze the long-term needs of the company's social media strategy and offer quarterly reports to the management and executive teams that outline any necessary changes to the digital marketing plan
  • Need to be well versed with paid campaign promotions on Facebook, Twitter, LinkedIn, etc.
  • Identifying opportunities for partnerships, in terms of social media & required content
  • Management of various social media platforms and the content for the same
  • Planning and execution of all communications and media actions on the social media platform
  • Creating and managing promotional collateral to establish and maintain product branding
  • Managing the budget for advertising and promotional items
  • Competitor and customer insights analysis (basis of the strategies implemented)
  • Analysis of sales forecasts and relevant financials and reporting on product sales (basis of the strategies implemented)
  • Establish performance specifications, cost and price parameters, market applications, and sales estimates

Skills or Qualifications: 

  • Bachelor's Degree in Marketing, Communications, or related field
  • 3+ years experience in social media management
  • Exceptional multi-tasking skills
  • Able to explain complex social media data in an understandable way
  • Strong problem-solving skills
  • Knowledge of Facebook's advertising platform
  • Knowledge of influencer marketing and Instagram content creation.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Web Trends) & Experience in setting up and optimizing Google AdWords campaigns
  • Strong analytical skills and data-driven thinking
  • Up to date with the latest trends and best practices in online marketing and measurement
  • Prior experience of working in a start-up would be an added advantage

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