Public Relations Manager

2 weeks ago


Mumbai, Maharashtra, India GoodSpace AI Full time ₹ 5,50,000 - ₹ 6,00,000 per year

Job Description

Hiring: PR Manager (Fashion
• Beauty
• Lifestyle
• Luxury)

Location: Mumbai

Experience: 2-3 years in a reputed PR agency

Joining: Immediate

Salary: ₹55,000–₹60,000 in hand (₹7–8 LPA)

We're looking for a sharp, dynamic and well-networked PR professional to join LOFT PR and lead some of our most exciting luxury fashion, beauty, lifestyle and wellness accounts.

What You'll Be Responsible For

Celebrity Sourcing & Visibility


• Managing celeb gifting, seeding and styling requests


• Maintaining relationships with stylists, managers, and celebrity teams


• Identifying proactive opportunities for celeb placements

Influencer Marketing


• Planning and executing monthly influencer strategies


• Managing paid + barter collaborations


• Negotiating deliverables, closing creators, and ensuring quality control


• Tracking performance and reporting

Media Relations


• Building strong relationships with journalists & editors across fashion, lifestyle & luxury


• Pitching stories, securing features and interview opportunities


• Handling press releases, media follow-ups and coverage tracking

Account & Client Management


• Leading day-to-day communications with fashion, beauty, lifestyle and wellness clients


• Planning monthly PR calendars, strategies and content buckets


• Managing shoots, events, pop-ups, and brand partnerships


• Ensuring timely deliverables and high-quality execution

Who You Are


• Someone with solid experience in a Mumbai PR agency


• Deep understanding of the fashion + lifestyle ecosystem


• Good network with stylists, influencers, media publications


• Strong communication, negotiation and problem-solving skills


• Highly organised, proactive, and reliable


• Ready to handle multiple premium accounts independently



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