Ad Operations Executive – Programmatic

2 weeks ago

Mumbai, Maharashtra, India CloudTV Full time ₹ 4,00,000 - ₹ 12,00,000 per year

Ad Operations Executive – Programmatic (Publisher Side)

Location: Mumbai, Maharashtra, India (On-site / Hybrid)

About the Role

CloudTV is looking for a
Junior Manager – Programmatic
to manage programmatic demand and ad monetization across our FAST channels and connected TV ecosystem.

The role sits at the intersection of
operations, yield, and partnerships
— ensuring that our ad stack delivers optimal fill rates, CPMs, and seamless viewer experiences across video, banner, and native placements.

You'll work hands-on with
Aniview
for ad serving and SSAI, and manage programmatic demand from leading SSPs and DSPs including
Google, Magnite, PubMatic, and The Trade Desk
. You'll also collaborate closely with
SpringServe
for native, tile, and banner ad delivery.

Key Responsibilities

  • Manage day-to-day programmatic operations
    across Aniview, SpringServe, and Google Ad Manager for both CTV and display inventory.
  • Set up, monitor, and optimize demand
    from SSPs (Google, Magnite, PubMatic) and DSPs (Google DV360, The Trade Desk).
  • Configure and manage
    SSAI-based ad delivery
    for FAST channels via Aniview, ensuring smooth stitching and ad playback.
  • Collaborate with internal teams (Product, Tech, Analytics, Sales) to execute and troubleshoot ad integrations and delivery.
  • Run
    performance and yield analyses
    — tracking fill rate, eCPM, viewability, and latency to identify improvement opportunities.
  • Onboard and activate new demand partners
    , testing new programmatic connections and supply paths.
  • Manage
    PMP and PG deal setups
    and ensure proper reporting and pacing across platforms.
  • Work with SpringServe for
    native / tile / banner ad management
    , including creative troubleshooting and inventory optimization.
  • Maintain clean, compliant, and brand-safe inventory across all channels.
  • Stay current with the latest
    CTV programmatic standards, identity solutions, and privacy frameworks
    (e.g., IAB Tech Lab, OpenRTB 2.6).

Qualifications

  • 2–4 years of experience in
    programmatic ad operations or publisher monetization
    .
  • Hands-on experience with
    Aniview, SpringServe, or Google Ad Manager
    (CTV and display).
  • Familiarity with
    SSPs (Google, Magnite, PubMatic)
    and
    DSPs (Google DV360, The Trade Desk)
    .
  • Good understanding of
    SSAI workflows
    , ad stitching, and VAST / VPAID troubleshooting.
  • Proficiency with
    Excel
    ,
    Looker Studio
    , or similar tools for performance tracking and reporting.
  • Strong analytical and problem-solving skills; ability to diagnose fill and performance issues.
  • Excellent communication and coordination skills to work across internal and external teams.
  • Curiosity about CTV, OTT, and evolving programmatic trends.

Why Join CloudTV

  • Be part of India's leading
    FAST and CTV platform
    powering next-gen TV experiences.
  • Work directly with
    cutting-edge ad tech stacks
    including Aniview SSAI, SpringServe, and global SSP/DSP ecosystems.
  • Gain end-to-end exposure to
    CTV monetization strategy, yield management, and tech innovation
    .
  • Opportunity to grow into a senior programmatic role managing larger revenue and partner portfolios.

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